We had the good fortune of connecting with Ashley Fleury and we’ve shared our conversation below.

Hi Ashley, can you walk us through the thought-process of starting your business?
Growing up in a Caribbean household, my parents would take me to weddings all the time, I was even a flower girl in one and recently I had the opportunity of being a bridesmaid in my uncles’ wedding. I would volunteer in the events department while working at a hotel and it just felt like second nature to coordinate with a team to bring a brides dream wedding to life. I was exposed to the wedding industry as a young child, and it was only right to listen to the universe and start my own wedding planning business.

What should our readers know about your business?
Signature Essence Events is a full-service wedding & event planning company that specialized in intimate occasions, so we service 100 persons or less events. We offer Full Wedding Planning which includes everything from selecting the venue, booking vendors, event concept & design and more. We offer Partial Planning which includes, managing your venue, booking your vendors, and fine tuning your wedding details. We also offer Day of Coordination services where we manage and oversee the logistics of your wedding day so you can enjoy and be present for your wedding. A new service I have added is event design, where I decorate your wedding or event space. I am very excited to really step out and show my work when working with couples to bring their signature essence personalities to a memorable time in their life.
What really brought me to where I am today was taking risks, what’s the worst thing that can happen right? The first time I started my business I had to shut it down after 1 year due to not have a single client. Instead of being down and out about it, I reflected, analyzed, and researched what I did wrong, what I can do better, and how I can improve. Remembering my failures makes me go harder.
I want the world to know determination, hard work and failures are all part of your progress. When there’s a will, there’s a way and when God is leading you, you must follow and watch everything around you fall into place.

Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
I am a social butterfly and I love spontaneous adventures. Definitely for some breakfast/brunch First watch, Big Pink, and Honey Uninhibited. For some cute activities, Candle land Miami, Original Selfie museum, and the Wharf. A must do is the beach for sure, I suggest Fort Lauderdale or Haulover Park. Now for the music vibes, The Vault, Victory Lounge and Chwa Hollywood are my go to.

Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
I would like to shoutout my therapist Veronika. She has held my hand through so much since I’ve been matched with her. We connect so much on a personal level, and we have many similarities that we both relate to each other too well. She pushes me to step outside of my comfort zone because she believes in my potential when it comes to my business and my personal development as a young adult. I am so blessed and grateful for her.

Website: www.signatureessenceevents.com

Instagram: signatureessenceevents

Yelp: Signature Essence Events

Youtube: Signature Essence Events

Nominate Someone: ShoutoutMiami is built on recommendations and shoutouts from the community; it’s how we uncover hidden gems, so if you or someone you know deserves recognition please let us know here.