We had the good fortune of connecting with Daniel Chong and we’ve shared our conversation below.

Hi Daniel, we’d love to hear about how you approach risk and risk-taking
Taking risks is important because it generates motivation. When we opened the first store in Madrid, we had left another city behind and the expectations were very high and the change made us very dizzy about it, but I knew it was the right decision. confronting the banks and asking for money for your project was also another risk that I had to take if I wanted to move forward with the project. We presented a business plan based on production made in Spain and with sustainable materials, and we succeeded. Now, I have 4 stores in Madrid, more than 60 points of sale around Europe and our first store in The United States located in the Aventura Mall, Miami-Florida.

Let’s talk shop? Tell us more about your career, what can you share with our community?
Our main project is the elaboration of clothing accessories, our star product is the backpack, we believe that it is an accessory that has accompanied us since we were little, at school, college and that as adults continues to be part of our day to day. That’s why we wanted to give it color and a more urban style to make it useful and practical at the same time.

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
I live in Madrid, Spain. However, when I visit Miami, the first place I want to go is Wynwood. Love walking around its street and find so many pieces of art.

Who else deserves some credit and recognition?
I’d would like to dedicate my success to my mother, she’s been my mentor in my professional career and my personal life. She works in my workshop, inspiring the entire team to be better on what they do, even myself. My mother always say that my name is in every item we produce at the workshop, so i should be proud of it and the only way to be proud is by doing it with excellence.

Website: www.danielchong-us.com

Instagram: danielchong.us

Facebook: danielchong.us

Other: Tik Tok @danielchong.us

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