Meet Kelle Capewell | Artist and costume/make up designer and artistic director for theatre

We had the good fortune of connecting with Kelle Capewell and we’ve shared our conversation below.

Hi Kelle, can you walk us through the thought-process of starting your business?
For me, starting my own business was a natural extension of my creative identity. I’ve always been drawn to pushing artistic boundaries, and I wanted complete freedom to explore that without constraints. I saw a gap in how fashion illustration could be reimagined—not just as a beautiful representation of clothing but as a powerful commentary on identity, sustainability, and human emotion.
I asked myself: What impact do I want my work to have? How can I create something meaningful while staying true to my artistic values? I knew that to build something authentic, I had to embrace risk, trust my vision, and commit to evolving along the way.

Alright, so let’s move onto what keeps you busy professionally?
Art has always been a part of my life, but it wasn’t until I began exploring fashion illustration in my own way that I truly found my voice. I’ve always been drawn to the elegance, drama, and storytelling of fashion, but I wanted to push beyond traditional illustration—to create something that speaks to identity, sustainability, and the playful spirit of reinvention.

From the beginning, I’ve been fascinated by the idea of giving materials a second life. The world we live in encourages consumption and disposal, but I see endless potential in what others might discard. That’s why I recycle all my artwork through collage, reshaping and reimagining pieces into something new. It’s more than a technique; it’s a reflection of how we should be valuing materials, creativity, and self-expression.

I wanted my work to feel alive, to challenge the boundaries of fashion illustration, and to encourage people to see art and identity as fluid, evolving things. The turning point came when I allowed myself to embrace imperfection, to let the process be as important as the final piece. That shift in mindset changed everything.

Now, as I prepare for my debut art show featuring 8ft fashion illustrations, I feel a mix of excitement and reflection. Each piece is a culmination of this journey—a visual representation of the past, present, and future of my creative exploration. I hope my work sparks conversations, makes people think about sustainability in a new way, and above all, invites them to find joy in the art of reinvention.

Art, like identity, is never static. It grows, it transforms, and it surprises us. I can’t wait to see where this journey takes me next.

Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
I would take them to Boca Raton museum of art as a mum of 2 it’s great for families. We would eat bunch at Crema Gourmet in Mizner park. Then a trip to the beach and gumbo limbo nature park. In Miami we love Wynwood walls and NSU Art Museum in Fort Lauderdale.

Who else deserves some credit and recognition?
Thank you to Pia Dugger for her encouragement and for making this interview happen.
I would also like to thank First Female and The Spark Boutique for their encouragement and the opportunity to share my work.

Website: https://kelle-marie-creative.square.site/

Instagram: https://www.instagram.com/kellemariecreative?igsh=azFqaXJ3anQ0eGM2&utm_source=qr

Image Credits
Elizabeth Palace