We had the good fortune of connecting with Kerline Jules, PCM®, CDMP and we’ve shared our conversation below.

Hi Kerline, what do you attribute your success to?
One of the essential factors in the success of Jules Management Group is our commitment to providing excellent service in the area of branding and marketing. We understand that our clients entrust us with a critical part of their lives, and we take that responsibility very seriously. Our team works hard to provide the best possible service, which shows in our client satisfaction rates.

Over 90% of our clients come from referrals, which is a testament to the high level of satisfaction they experience. We believe that providing excellent service is the best way to build long-lasting relationships with our clients, reflected in our success.

Alright, so for those in our community who might not be familiar with your business, can you tell us more?
Jules Management Group’s mission is to strengthen our client’s brand identity, establish a digital footprint and increase their online influence with creativity, authenticity, and pride. We are a black-owned, woman-led boutique branding and digital marketing agency. We primarily work with women of color, small business owners, and mission-focused nonprofits who want to use the online space to establish themselves as thought leaders.

Jules Management Group is known for its highly rated services, building brands online using industry-proven frameworks such as the StoryBrand 7 part framework and the power of data. Our services provide the best authentic and creative solutions to establish your brand identity and amplify your digital footprint with a boutique agency experience.

My clients have included the Congressional Black Caucus Foundation, local Urban League affiliates, the Miami Museum of Contemporary Art of the African Diaspora, and the International Career and Business Alliance (ICABA).

As the agency’s founder, I am dually certified by the American Marketing Association as a Professional Certified Marketer (PCM®) and the Digital Marketing Institute as a Certified Digital Marketing Professional (CDMP). I’ve also recently become a Certified StoryBrand Guide and Level C Brand Specialist.

Some of our services include:
*Brand Identity Design (Logo Design, Brand Style Guide)
*Brand Script and One-Line Messaging
*Website Home Page Wireframe
*Social Media Marketing
*Facebook Advertising
*Email Marketing

Many people think being an entrepreneur is all fun and games, but it’s hard work. It takes grit to start your own business- you have to be passionate about what you do, or else there isn’t much motivation for taking on the challenge in the first place! I found myself in a difficult position after walking away from my 9-5 job. I didn’t have the luxury of time because I needed to hustle for income while also managing to be an entrepreneur and playing every role from CEO, sales team member (in order), project manager, etc. Still, it’s been worth all that hard work! I learned real quick about how important hiring experts can be when you only have one person on your hands – like accountants or anyone else whose skills match up well with what needs to be done; they make things easier by taking over specific tasks so that we solopreneurs don’t get overwhelmed during our struggle.

As someone who has walked away from their career (to focus on entrepreneurship), I can say this: even though we face many challenges when starting small businesses, such as securing clients; once things get rolling, they tend not just pay off nicely –they downright explode with success!!

Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
I’m an easy breezy person that enjoys ambiance and experiences. I would take them to Wynwood to check out the creative culture to hang out. We could go to the Carousel Club inside Gulf Stream Park for a Friday night hangout and enjoy the outdoor vibe. I love waterfront eateries so I would take them to GiGi’s Waterfront for Brunch in Broward and SeaSpice for lunch or dinner on the Miami River.

Who else deserves some credit and recognition?
I would have to give a shout-out to my family, my sisters, also affectionately known as the Jules Dynasty. My college roommate, Attorney Jessica L. Yates of Yates Legal Group, always pushes me into greatness. The Urban League movement who helped me to find my innate gift in marketing; they gave me the confidence to make the career switch from IT to marketing. My church, COOL Church who allowed me to sharpen my skills while serving in ministry and also investing in my professional development.

Website: www.julesmanagement.com

Instagram: www.instagram.com/julesmanagement

Linkedin: www.linkedin.com/company/16201344

Twitter: www.twitter.com/julesmanagement

Facebook: www.facebook.com/julesmanagement

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