Meet Kierra Sade’ (Key-air-ah Shhh-a-day) | Content & Social Media Strategist

We had the good fortune of connecting with Kierra Sade’ (Key-air-ah Shhh-a-day) and we’ve shared our conversation below.

Hi Kierra Sade’, the decisions we make often shape our story in profound ways. What was one of the most difficult decisions you’ve had to make?
The most difficult decision I’ve ever had to make was the one to retire from being a stripper cold turkey after 13 years of dancing, send my 2 daughters to live with their father and move states to move back in with my dad. It was one of the most difficult, as well as one of the BEST decisions I could’ve made for all of our lives.

What should our readers know about your business?
So a little bit about me. They call me “schmoney” for short and it’s really a name the IRS guy prophesied over me when I called in one day to get my biz address changed for my EIN number lol. I’ve been running with it ever since. Kierra Sade’ like schmoneyy. Anyhow my main mission is to help new entrepreneurs learn how to create and leverage social media by way of content in an organic way that will help them grow and secure their first 6-figures. Social media is SO important these days and if you can’t create content, you better hire someone who can! Content is literally the life blood of businesses now a days especially brand new ones. Content should be used to curate and community and connections because that’s where the REAL currency lies. I always teach my clients this simple equation that goes a little like this. Content (connection + community) = currency. Was it easy building this business? Of course! I’ve always been a coach at heart. I was a voluntary cheer coach for 5 years and I initial went to college to be a teacher. I used to teach my stuffed animals and pillows when I was a 8 years old, the teaching is the easy part. It’s the scaling that becomes a challenge. With me having a major in hustlenomics with a minor in super black mom learning to delegate and ask for or even let someone help me so that I can scale has been a challenge for me. You see I stripped for 13 years and raised 2 little girls up as a single mom for 13 years too, so I’m used to doing whatever I have to to get to where ever I need to. The only problem with that is, is that it won’t get you too far passed 6-figures. If you want to scale you are gonna have step back and learn to lead because theirs only so much that you as ONE person can do. I also, failed to mention I’m trying to do all of this while having a full time job as a flight attendant Lol. One of the biggest lessons I’ve learned thus far though is that is not about HOW you’re gonna get to the next level in business but it’s about WHO God places in your life to share their gift to get you there. One of the smartest and most efficient things you can do in life is to get so good at using your gift that you can pay others to use theirs. I mean if you can’t change tires why don’t you just pay someone who’s gifted at it to do it in 10 mins versus you have to Youtube it out for 2 days and losing 48 hours of your life to probably still not do it right. It’s always expensive to be cheap. And that’s all imma say.

Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
Wow this is hard for me! I was born and raised in Detroit, but because I’m a flight attendant I kinda live in Fort Lauderdale and ATL but I’m never in either long enough to enjoy them! Lol I would say if we were in FLL it’s definitely gonna be the beach. Though I can’t swim I love taking naps on the beach and getting crispier than some chicken fresh out the grease. And if we were in ATL I would definitely hit up Ponce City Market. It’s one of my fave spots and I just recently found this spot called Sudo’s which is a nice vibe out in Conyer’s I think. I’ve only been here 2.5 years so don’t get me to lying. I would also, take her to Botanical Garden’s. I love outdoors, & I also just love to eat. We would go restaurant hopping for sure especially in ATL. There’s so many great black owned food spots that I can’t keep up! But somewhere with a good hookah, some good hip hop and r&b with a live band would be ideal. I also love city winery when there’s a special guest there. But I can’t be telling all the secrets or they gone be too crowded when I’m ready to go! Lol

The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
Oh my goodness this is a LOADED question! It would hurt my heart to leave anyone out but I definitely have to start with the big GOD. I’m the ONE He left the 99 to find. Next, would be my daughters who inspire me to become the best provider and legacy builder that I can be. I didn’t have any close friends at the time that I started building my business because God sent me through a season of isolation. During that season of isolation I found a Tiphani Montgomery, Marshawn Evans, & Pastor Mike Todd who led me on a path to finding, creating, and nurturing a relationship with God. My parents Cynthia, & Winston for never judging me for trying out so many things and always supporting whatever quirky ideas my brain came up with, and a slew of coaches, mentors, and associates. I must give a very special shout out to Cici Gunn “The Six Figure Chick” who taught me how to make my first $10k with digital products right before she passed. He legacy still lives strong in me and will continue to live in me as long as I’m breathing.

Website: www.kierrasade.shop

Instagram: @kierrasade

Facebook: Kierra Sade

Youtube: Kierra Sade

Other: TikTok: @Socialwithsade

Image Credits
Timeless Arts Media Captured By Jo