Meet Marianne J Soto | Business Administrator specializing in Marketing and Sales – Creative Director of Vagues Swimwear Brand

We had the good fortune of connecting with Marianne J Soto and we’ve shared our conversation below.

Hi Marianne J, what’s your definition for success?
Success for me is divided into the different areas of our life

Personal life
Professional
Emotional
Spiritual

Being able to feel full and happy with what you are achieving in each of these areas of life, day by day is what will define success.

Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
Leadership is one of my characteristics and gifts. From a very young age I knew what I wanted and where I wanted to direct my career. I managed to reach professional positions at the young age of 25; years as Manager of different globally recognized brands distinguished in different industries, including Mango Stores, Honda Motorcycles, Fiat Cars, Curves, the largest fitness chain for women in the world among the years 2004 to 2020. They were stages in my professional and work life that marked a before and after. In particular, Curves marked my professional life where I was able to lead and develop important projects that helped me to have very solid foundations in leadership and business development.

After living many beautiful experiences as Administrative Manager, Marketing Manager, General Manager , in 2018 decided to start my own brand of swimwear and summer clothing VAGUES® Swimwear, inspired by the beauty of my country of origin, Costa Rica wonderful
natural beauty, beaches with emerald green waters and white sands, surfing, that love, passion that I have for the beach and the sun led me to design a brand where women look beautiful in their skin, feel comfortable and never stop look sexy.

6 years of much learning and enriching and challenging experiences as a woman and as a professional. Launching a brand starting in the middle of a pandemic, where much of your invested capital stagnated for a few months and immediately reinventing yourself to continue has been one of the most important experiences for me.
The greatest teaching in the midst of fear. If it is possible to feel courage and get ahead.

The path as an entrepreneur has been fascinating and exciting.

When you have the idea of ​​starting a business, many things and fears go through your head, but launching into it is the best decision. Do not wait for the perfect moment, do not wait to have all the money you think you need, just have your idea clear and your project defined and started.

Developing a brand like VAGUES Swimwear has been the best experience of my life.

Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.

For me the beach will always be the most beautiful, relaxing place. A city like Miami that has a city and a beach with beautiful places to have a glass of wine at sunset will always be the best place with friends and family.

Who else deserves some credit and recognition?
I am a woman who, from a very young age, has focused on my goals and objectives, some of which I have already achieved, others in the process. It is important to mention that not everything has been hunky-dory, I have had strong moments in which I have had to make strong decisions to continue advancing

I owe a lot to my parents and especially I dedicate a special thanks to my mother for all the good education, principles, values ​​for her dedication and unconditional support.

Website: https://www.vaguescr.com

Instagram: @vaguescr

Linkedin: https://www.linkedin.com/in/marianne-j-s-0204531b4/

Facebook: https://www.facebook.com/vaguescrbeachlife

Image Credits
Photos Credit: Marianne Martínez R. Photos VAGUES® SWIMWEAR