Meet Mason Domecq | Founder of DIVINI | Honey Kombucha


We had the good fortune of connecting with Mason Domecq and we’ve shared our conversation below.
Hi Mason, can you walk us through the thought-process of starting your business?
No matter what, everyone has to wake up in the morning and go do something with their lives. Go work, go study, go train, go volunteer, go raise children, go be a mother, a father, a role model. No matter what you may think, this is entirely voluntary! And even more important, this is entirely up to you to decide. The decisions you make on a daily basis put you exactly in the life positions you end up in.
When creating DIVINI, I wanted to create life scenarios that would allow me to 100x my social connections and relationships, work everyday helping and inspiring people to be healthier, and build a network of people that wanted to change the world everyday.
Oftentimes, people put the weight of the world on their shoulders. They don’t want to let their loved ones down or the people closest to them. If God has placed a thought in your mind and a desire in your heart, nobody can take that away from you.
Why not take the risk when you have the opportunity and know exactly what it is you want to do? The clock is ticking, and it ain’t waiting for you…

Can you open up a bit about your work and career? We’re big fans and we’d love for our community to learn more about your work.
The concept of building a brand is pretty straightforward:
1) Find a concept or image and turn it into a symbol of something greater.
2) Find a product innovation that you created that separates you from everyone else in the world.
3) Find the right partners with enough social leverage, time energy, vision, and drive to pursue it with you for multiple years.
4) Find the best people in the world doing amazing things and get them involved.
5) Build a brand that the whole world loves and makes everyone’s lives better.
Our symbol is normalizing health in the United States by combining both wellness and creativity to inspire our next generation of world changers. We crafted the healthiest, simplest beverage available on the market. A honey-based, sparkling probiotic tea. Bold, empowering, and accompanying your journey to change the world.

Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
Scottsdale, AZ weekend Itinerary:
Morning hike on Tom’s Thumb followed by brunch at Soul Cafe. A day trip to Sedona is always a must for anyone visiting Arizona. We have amazing cuisine all around the Valley from Mesa, Scottsdale, Tempe, Phoenix, etc… Old Town is always the spot to walk around, get coffee, and feel like a local!

Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
Cameron McGhie – For building this side by side with me
Mudit Lal and the Devalok team – Brand Visionary and Artwork Designer
Anshul Laikar – Web Designer
Jackson Jacobs – For giving me a platform to launch off of
Cole Daugard – Building the foundation of our music community
Holly Skaggs & the Wild Tonic Team – For taking a chance on me
Stephen Cole – First Venture Partner and Mentor
Chris Miller – Early Beverage Advice and Mentorship
Matt Anderson – First Beverage Connection and Mentor
Domenick Montanile – Business Mentorship and Guidance
Cathleen Strong – The first to always extend a helping hand
Chris Coffman – For being a true aspiration within our community
Our Investor Team – Making everything we have done be professional and allowing us to grow
Ryan Pace – For pushing me off the cliff to pursue my dream
Will Xander – For being a true friend and guiding me down this road
All of the Community leaders in Arizona that I have had the pleasure of working with this past year. My father and mother – Ray and Lisa Domecq. The best parents a kid can ask for.
Website: https://www.livedivini.com
Instagram: https://www.instagram.com/livedivini/
Linkedin: https://www.linkedin.com/in/mason-domecq-2a3b34192/recent-activity/all/
Youtube: https://www.youtube.com/@LiveDIVINI



Image Credits
Cameron McGhie
