We had the good fortune of connecting with Niesha Benjamin and we’ve shared our conversation below.
Hi Niesha, what’s one piece of conventional advice that you disagree with?
Marketing.
I’ve read and heard it so many times to “Save my money” and “Only market to people you know that are interested in your brand and/or product.”
I disagree. I’ll market my brand everywhere! Of course, focusing on the demographics can be an important factor but, you never know who’ll be watching, looking and waiting to try something new! I’ll take that risk. I have the faith and confidence in what I’m crafting. 🙂
Let’s talk shop? Tell us more about your career, what can you share with our community?
Whelp…
By day I’m a Vampire (Phlebotomist), at night I’m a Professional Wrestler and all the time, I’m the “Nilk Lady!
I’m really just excited for life. Balancing it out is a challenge but, I laugh at the face of danger. LOL. I just stay focused and let GOD lead me. I’ve learned too legit, do it. Through the trials and tribulations of life, that is my advice. Do it.
Handcrafted Nilk is my baby and It’s amazing to see watch it grow! I’d like the world to know…. we’ll see you in your local grocery soon…with new flavors too!
*wink*
If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
Food, fun and fiesta.
Overtown! Wynwood! Hollywood!
Museums’, Sushi, DAVE AND BUSTERS.
Oh, can’t forget that Venetian swimming pool, too. I’m dying to go.
That’s it.
Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
God and my circle.
“And, when you want something, all the universe conspires in helping you to achieve it.”
Paulo Coelho, The Alchemist
Website: Handcraftednilk.com
Instagram: @Handcraftednilk
Facebook: Handcrafted Nilk
Other: **Website is under construction! Questions or comments? Email us: Contact@handcraftednilk.com
Image Credits
Gerardine Pierre- Passionate Edge Owner Ashia- Create-A-Cocktail Owner Kevon Brown- Voltexweb