We had the good fortune of connecting with Olivier Lucenay and we’ve shared our conversation below.

Hi Olivier, can you walk us through the thought-process of starting your business?
Eight years ago, when fit4blast was just a spark in my mind, I wasn’t driven solely by the ambition to own a business. It was, at its core, about fulfilling a need and fueling a passion. Here’s the thought process that propelled me on this exciting journey:

1. Identifying the Gap: As a personal trainer, I saw firsthand the limitations of traditional gym environments. Many clients craved individualized attention, a fun and supportive community, and programs tailored to their unique goals. Traditional gyms didn’t always offer that personalized touch.

2. Passion Transformed into Purpose: Witnessing these unmet needs ignited a fire within me. I envisioned a space where passion for fitness met personalized training, creating a transformative experience for everyone. The idea of fit4blast wasn’t just about business; it was about empowering people to unlock their full potential.

3. Taking the Leap: It wasn’t all sunshine and rainbows. Fear and self-doubt crept in, but the enthusiasm for my vision outweighed the apprehensions. I meticulously planned, gathered resources, and surrounded myself with supportive mentors. Launching fit4blast was a calculated risk, fueled by a burning desire to make a difference.

4. The Continuous Climb: Building a successful business is a constant learning process. Every day brings new challenges, demanding adaptability, resilience, and a commitment to growth. But seeing the positive impact on my clients, their transformations, and the vibrant community we’ve built makes it all worthwhile.

5. Looking Ahead: fit4blast’s journey has been incredibly rewarding, and the future holds exciting possibilities. We’re committed to expanding our reach, innovating our offerings, and fostering an even stronger sense of community. Ultimately, fit4blast’s story is a testament to the power of passion, purpose, and taking that leap of faith to create something truly meaningful.

Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
Fit4blast is more than just a fitness brand; it’s a testament to resilience, hard work, and the power of chasing your dreams. We offer a unique all-in-one approach to health and wellness, combining personalized fitness meal plans, high-quality supplements, and expert personal training – all designed to optimize your results and empower you to reach your full potential.

But the journey to where we are today wasn’t easy. Ten years ago, I arrived in the US barely speaking English, broke, and alone. The dream of starting my own business felt daunting, almost impossible. Yet, driven by a passion for fitness and a burning desire to succeed, I embarked on this incredible adventure.

What sets us apart? It’s the holistic approach. We understand that true fitness success involves more than just hitting the gym. We create personalized plans that address your individual needs and goals, from nutrition to supplementation to training. But it’s also about community and support. We build a welcoming environment where everyone feels empowered and motivated to achieve their best.

Overcoming challenges? There were countless. Language barriers, cultural differences, and the ever-present fear of failure all threatened to derail me. But I persevered, learning from every setback and embracing challenges as opportunities to grow. My biggest lesson? Never underestimate the power of hard work and the kindness of strangers. I found mentors, built a supportive network, and learned to adapt and overcome.

What I’m most proud of? Witnessing the transformations of our clients. Seeing them not just achieve their fitness goals, but gain confidence, energy, and a newfound love for themselves is incredibly rewarding. It’s a testament to the impact we can make when we combine expertise, care, and a genuine desire to help others.

What the world should know? fit4blast is more than just a brand; it’s a community of dreamers and achievers. We believe that everyone, regardless of background or circumstance, has the potential to reach their full potential. And we’re here to support you every step of the way.

Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
Showing my best friend the best time in New Jersey would be an adventure that blends iconic experiences with hidden gems. We’d start with the classics: grabbing a juicy hot dog at a roadside stand, feeling the thrill of the rides at Six Flags Great Adventure, and strolling along the vibrant Ocean City boardwalk with salt air in our hair.

But Jersey’s magic lies beyond the well-trodden paths. We’d delve into the weird and wonderful at Sterling Hill Mining Museum, searching for fluorescent minerals amongst glowing rocks. We’d kayak through the serene beauty of the Pine Barrens, listening to the whispers of ancient cedar trees. And we’d be mesmerized by the otherworldly landscapes of the Delaware Water Gap, a photographer’s paradise.

For a taste of history, we’d wander the charming streets of Cape May, marveling at Victorian architecture and indulging in decadent fudge. In Asbury Park, we’d soak up the hipster vibes, catch live music at The Stone Pony, and feel the pulse of the city’s artistic renaissance.

New Jersey’s true beauty lies in its diversity – from the bustling urban energy of Jersey City to the rolling farmland of Hunterdon County. We’d savor fresh seafood plucked straight from the Atlantic, feast on international cuisine in Newark’s Ironbound district, and indulge in locally-brewed craft beers at a hidden brewery.

Ultimately, it wouldn’t be about ticking off boxes, but about capturing the essence of Jersey: the friendly people, the unexpected surprises, and the undeniable spirit that makes this state so unique. We’d laugh, explore, and create memories that go beyond souvenirs, knowing that the best adventures are often the ones unplanned, just waiting to be discovered.

Who else deserves some credit and recognition?
This one goes out to the two incredible forces who shaped my entrepreneurial spirit: my mother and my stepfather. They weren’t just role models; they were living testaments to the power of passion and hard work.

Both of them had this infectious enthusiasm for their pursuits, whether it was their careers, hobbies, or simply living life to the fullest. Witnessing their dedication firsthand instilled in me a deep belief in chasing dreams and pouring your heart into whatever you do. Their work ethic was unparalleled, and they taught me the invaluable lesson that success doesn’t come easy; it demands grit, perseverance, and a willingness to hustle.

While their paths might have been different, they shared a common thread: an unwavering belief in my potential. Their encouragement, even when faced with my doubts, was fuel for my own entrepreneurial fire. They instilled in me the confidence to take risks, embrace challenges, and never give up on the things that matter most.

Website: www.fit4blast.com

Instagram: www.instagram.com/fit4blast

Linkedin: www.linkedin.com/in/fit4blast/

Twitter: www.twitter.com/fit4blast

Facebook: www.facebook.com/FIT4BLAST

Yelp: www.yelp.com/biz/fit4blast-piscataway

Youtube: www.youtube.com/@olivierlucenay

Image Credits
I have the rights and permission to use my images.

Nominate Someone: ShoutoutMiami is built on recommendations and shoutouts from the community; it’s how we uncover hidden gems, so if you or someone you know deserves recognition please let us know here.