Meet Rodrigo Tasca | Video Strategist & YouTuber

We had the good fortune of connecting with Rodrigo Tasca and we’ve shared our conversation below.

Hi Rodrigo, how do you think about risk?
Allowing myself to take risks has been one of the most important lessons I learned in my life. At the root of risk, you will find a fear of failure. The only reason I am where I am today, was because of my willingness to embrace fear and see risks as an opportunity for growth. Before starting Tasca Studios, I had two other businesses, one I ended up moving to Peru for one year to launch homefortravelers.com, something very similar to AirBnB back in 2012. This gave me my first real taste of entrepreneurship and failure where I learned many lessons. Lessons that you can only learn from experience. I didn’t know it at the time, but I was subconsciously training myself to remain calm under pressure and face tough situations head-on in a country where I knew one other person, and had very little to my name.

Coming to America was a huge risk for my family, seeing my parents give up everything to give us the “American Dream”. The chance they took provided many opportunities. I moved back into my parent’s house, at the age of 30 to start a business with my little sister. Let’s just say it was a risk not many would take because most people my age were buying homes, getting married, and having babies. Honestly it was one of the best things I could have done, taking that risk provided me opportunities of taking lower paying projects, to build my video portfolio and brand awareness while keeping my cost of living down. In just 2 years I went from living at home with my parents, to growing a 6-figure video production agency. The risk of not going after my dreams is heavier than the regret of not trying. All the good things that have come into my life have been the result of taking risks.

Alright, so for those in our community who might not be familiar with your business, can you tell us more?
I got my degree from the world’s second largest search engine, YouTube! I found my calling at the age of 27 at that time I was living in NYC and couldn’t afford film school, so I turned to the internet to learn. We’re in an amazing time in history where you can literally learn from the world’s best teachers right from your phone, it’s never too late to start doing something you’re passionate about.

Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
I would start by taking them to Grandview Public Market for some coffee from Pumphouse Coffee Roasters, from there we would head to the West Palm Beach Green Market. If they’re into art, the Norton Museum would be the next stop, there’s a fantastic sandwich spot called “Aioli” down the street for lunch. To beat the heat, we’ll drive up to Jupiter, FL for some surf. To end the night, we would head to Miami and I’d take them to a Sofar Sounds show. The shows are secret pop-up events that feature up-and-coming local artists, you never know who’s playing or where until the night before.

Who else deserves some credit and recognition?
As a first generation immigrant I would say my parents. They showed me what you can accomplish if you’re willing to work hard for what you want. We had a restaurant for 10 years growing up and I learned a lot of my fundamentals there, such as the long hours and dedication to growing a business.

Website: tascastudios.com

Instagram: drigo_who

Linkedin: https://www.linkedin.com/in/rodrigo-tasca/

Youtube: https://www.youtube.com/rodrigo-tasca