Meet Shirbrina Jefferson | Entrepreneur & Content Creator

We had the good fortune of connecting with Shirbrina Jefferson and we’ve shared our conversation below.

Hi Shirbrina, what matters most to you?
Channeling awareness in my daily decisions has been a key principle in my life and has even flowed into my business model. As a species, humans have the great ability to choose what is best for themselves, others, and their surroundings. It is not expected that we will make the best decisions at all times, though having awareness encourages us to do so whether that is in the office, at home, or walking down the aisle at the store. After seeing how poor lifestyle choices impacted my family, I dedicated a lifestyle change to building awareness of my consumer behaviors. This has improved the quality of my life and my family’s life greatly to find products that worked for our lifestyles and embraced our values. I hope my testimony encourages consumers to familiarize themselves with the ingredients used in products, to identify details about their sources, to know how they are manufactured and in what conditions, how these details impact on one’s health and the list goes on and on… Because not having any awareness about a product’s characteristics can be detrimental to an individual, their family, and their environment. Though by building awareness, changes can be made for the better and even create a more ethical society.

Alright, so for those in our community who might not be familiar with your business, can you tell us more?
My name is Shirbrina and I am the creator behind Two Scents. I am a true enthusiast for delicious scents and wellness. Ever since my mother experienced negative health symptoms triggered by fragrance sensitivity, I’ve been an advocate for living a conscious lifestyle; particularly, I led with the essence in knowing the ingredients of the products I exposed myself to and their effects on my health.

Throughout my studies as in environmental policy and public health at university, I grew a passion for learning the style and approaches of private institutions that introduced sustainable practices for a greater change. Plus, I learned in the classroom and from personal experience how poor consumer engagement never favored the consumer or the planet (i.e: massive plastic waste, poor labor conditions, exposure to secondary pollutants, etc).

As graduation season and the COVID pandemic merged together, hopes of landing my dream job as a sustainable business consultant grew slim. I reunited with my passion and I found the courage to create the company I always want to work for.

Every product is handcrafted by myself with plant-based ingredients and recyclable packaging where the materials are known and shared with its consumers. I am striving to create a space for consumers to be more aware of their buying behaviors and to become advocates for their own well-being and the Earth in the marketplace. With this mission, Two Scents provides a unique, stimulating, and relaxing self-care experience for all to enjoy with any concerns of headaches, icky fumes, and harsh chemicals!

Transparency and innovation set me apart from others in my industry. I am motivated to provide concierge customer service and a lovely product experience. Also, I am encouraged to create standout products like my 2-in-1 body oil candle.

Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
This is what my YouTube channel BeyondTheBeach is all about!

First, we are going to eat and drink somewhere at Kush Hospitality. Their restaurants are literal gems. I love showing my friends Crandon Beach in Key Biscayne so they do not get the impression that every beach in Miami is flooded by party-goers. The botanical gardens in Grove and Coral Gables like The Kampong are also an amazing sight to see. I would also hit up a few farmer’s markets to support local businesses and initiatives the city is having!

Some of the most exciting places to be are the low-key spots that do not get the credit they deserve.

Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
My beautiful and supportive mother deserves all of the credit for who I am today. She has also been a fighter and has also cheered me on to follow my deepest desires. At times, she has met me with skepticism, but she has always taken the time to hear me out and trust me to try something new once she sees how passionate I am. I seek her counsel frequently, and in fact, she was the first person I called after deciding to tap into my entrepreneurial journey. I can count on her being by my side regardless of the outcome.

Website: shoptwoscents.com

Instagram: instagram.com/shoptwoscents

Linkedin: https://www.linkedin.com/in/shirbrina-jefferson/

Youtube: https://www.youtube.com/channel/UCRez4upfReQRKFZ0EIxoQZA/videos