We had the good fortune of connecting with Stacy Schanks and we’ve shared our conversation below.

What should our readers know about your business?
Amethyst Goddess is more than just a crystal shop; it’s a fusion of art, nature, and spiritual healing. What sets us apart is our unique approach to crystal carving. We specialize in creating nature-inspired pieces, from delicate butterflies to vibrant hummingbirds, each meticulously crafted to not only capture the essence of the crystal but also to embody a piece of art. Our focus is on high-end collectors and art enthusiasts who seek to integrate the beauty of nature and the healing power of crystals into their homes or museums.

What I am most proud of is how we’ve managed to create a niche in a market that’s often seen as traditional. We’ve taken something as ancient and revered as crystals and presented it in a way that’s innovative and contemporary. This blend of the old and the new, the spiritual and the artistic, is what excites me every day.

Our journey to where we are today wasn’t easy. The crystal market is diverse and competitive, and carving out our unique space within it required not just creativity but also resilience. We faced challenges in market acceptance, as our approach was unconventional. However, we stayed true to our vision, continually adapting our strategies to better connect with our audience. We embraced digital marketing, storytelling, and community engagement to share not just our products but the stories behind them.

The biggest lesson I’ve learned is the importance of adaptability and authenticity. In a world that’s constantly changing, being able to pivot and evolve while staying true to your core values is crucial. It’s about finding that balance between holding onto your vision and being open to new ways of achieving it.

I want the world to know that Amethyst Goddess is more than a brand; it’s a testament to the beauty of evolution, both in nature and in business. Our story is one of passion, resilience, and the continuous pursuit of harmony between art and the natural world. We’re not just selling crystals; we’re offering a piece of nature’s art, crafted with love and intention, to bring beauty and healing into people’s lives.

Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
For a wellness-focused day in Fort Lauderdale, I’d recommend starting with a nourishing breakfast at Pura Vida, known for their fresh, healthy dishes. After fueling up, head over to The Space Fort Lauderdale, a fantastic spot for wellness and biohacking. It’s a great place to engage in some cold plunge and sauna therapy. To add a unique twist to the day, consider joining a tufting class at Tufting House – it’s a creative and therapeutic experience where you can make your own rug to take home. This combination of healthy eating, wellness activities, and creative expression makes for a perfectly balanced and fulfilling day in Fort Lauderdale.

The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
When reflecting on the journey and success of Amethyst Goddess, it’s impossible not to recognize and deeply appreciate the incredible contribution of our gem suppliers in Brazil. Their dedication, craftsmanship, and understanding of the art form that is crystal carving have been instrumental in our story.

Each piece we offer is not just a product; it’s a testament to their hard work, meticulous attention to detail, and profound care for the craft. The beauty and quality of our carvings are direct reflections of their skill and passion. They don’t just supply us with raw materials; they provide us with the foundation of our artistry.

Their commitment goes beyond mere business transactions. They have been mentors, guiding us in understanding the intricate nature of crystals and how to best present their natural beauty. Their love for and encouragement of our vision have empowered us to push boundaries and create something truly unique in the market.

So, this shoutout is wholeheartedly dedicated to our gem suppliers in Brazil. Their role in our story is immeasurable, and their impact extends far beyond the stunning crystals they provide. They are a fundamental part of the Amethyst Goddess family, and for their support, we are eternally grateful. Their hard work and dedication deserve every bit of recognition and credit in our shared journey of success.”

Website: amethystgoddess.com

Instagram: https://www.instagram.com/amethystgoddesscrystals/

Youtube: https://www.youtube.com/@amethystgoddesscrystals

Nominate Someone: ShoutoutMiami is built on recommendations and shoutouts from the community; it’s how we uncover hidden gems, so if you or someone you know deserves recognition please let us know here.