Meet Virgilia Virjoghe | VV The Brand Architect

We had the good fortune of connecting with Virgilia Virjoghe and we’ve shared our conversation below.

Hi Virgilia, we’d love for you to start things off by telling us something about your industry that we and others not in the industry might be unaware of?
Digitalization and the fast approaching WEB3 will require Organizational and Personal Brands to take a brand new approach with their Brand Strategy and that extends way beyond creating good websites, content for social media, paid ads and good products and services etc. It t will entail creating a powerful, value-oriented connection with 3 segments: audiences, consumers and communities. Finding the emotional connecting type of interaction based on a powerful Story that resonates with all the segments mentioned above and creating sustainable, equitable business models and products.

Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
After over a decade of working with world-renowned Fashion and Tech brands I decided to dive into entrepreneurship. My company VV Global Partners with offices in Miami and New York City goes beyond being a Strategic Brand Management firm: it’s a 5-Step Growth Accelerator to help brands amplify their digital presence and create a more solid business model along with revenue-generating partnerships.

An element that sets me apart and seems to get people’s attention is my Digital Business Card concept that highlights the respective brand in a 60 seconds strategic, story-telling video.

What I learned from previous failures is that amazing branding without a solid business model will only lead to a temporary success. We must be strategic, factoring in risks and identifying how to properly monetize a business for a lasting success.

What I want the would to know about me: I am a global citizen fluent in four languages. Born in an ex-communist country Romania, studied in Germany, currently living in Miami. Having an eclectic background allows me to truly understand human and consumer behavior and create branding strategies that engage large audiences from a variety of backgrounds.

Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
I just moved to Miami three weeks ago after twenty-two years in New York City and still learning my ways around the city but already have some favorites. Both my apartment and office are in Brickell. My favorite restaurant in this area is Fleming’s Prime Steak House. Otherwise Dave Grutman’s restaurants are always an amazing choice: he truly understands hospitality. I go to Palm Beach often and a big fan of Sant Ambroeus, a place I fell in love with while in New York City.

I absolutely love the Design District: the Tom Ford store there is phenomenal. Also adore going to art galleries: Rubell Family Collection, Frederic Snitzer Gallery, Arttechouse to name just a few. Art is a great inspiration for my work. And of course going to the beach and boating are great passions of mine.

Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
I will start with my family. My father has been always my toughest Business coach yet fiercest supporter. My mother taught me style and resilience. My grandparents taught me unconditional love. The Brands I worked with Versace and Dolce & Gabbana instilled in me the work ethic and ability to execute a creative vision. Daymond John from Shark Tank taught me the value of building a Personal Brand. I also find great inspiration in these amazing Game-changers: Tom Ford, Elon Musk, Kanye West, Ray Dalio.

Website: www.vvglobalpartners.com

Instagram: @virgilia.virjoghe

Linkedin: https://www.linkedin.com/in/virgiliavirjoghe/

Youtube: https://www.youtube.com/watch?v=Hvlv6rLROz8

Other: https://drive.google.com/file/d/17tN1siESUBnF8SndtKJYblr8eJNsOkFj/view?usp=sharing

I will be speaking at 2 conferences this month: The Crypto Connect and NFT Expo in Palm Beach on August 20th/21st and The Future is Now, Leveraging the Technology on August 23rd.

Image Credits
Seth Dinnerman, Dan Henry, Dreams Photo Studio