Meet Alfredo Okivares | Photographer

We had the good fortune of connecting with Alfredo Okivares and we’ve shared our conversation below.

Hi Alfredo, can you walk us through the thought-process of starting your business?
It was in the beginning of the 2019 pandemic so go out and practice or even find models it was very difficult, but i did it, i study theory all day between work and practice and the end of the day

Can you open up a bit about your work and career? We’re big fans and we’d love for our community to learn more about your work.
About My Art & What Sets Me Apart

As Rojo, I specialize in fashion and wedding photography, blending elegance with authenticity. My work is all about emotion, style, and storytelling, whether it’s a striking fashion editorial or capturing a couple’s most unforgettable moments.

My Journey & Challenges

Born in Venezuela and now based in Hollywood, FL, I built my career in Miami’s competitive photography scene. It wasn’t easy—breaking in took persistence and constant learning. The key lesson? Authenticity and consistency matter more than anything.

What I Want the World to Know

Photography is my passion, not just my job. My goal is to create images that evoke emotion and stand the test of time. For new photographers: keep learning, experimenting, and believing in your vision.

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
Key Biscayne is the best place to make beach photos and my studio

Who else deserves some credit and recognition?
Stephany Ramirez is my sister/partner and the person that always pushing me to be better in everything i do

Website: https://www.elrojophotography.com

Instagram: https://www.instagram.com/elrojophotography/profile

Twitter: @elrojophotography

Facebook: https://www.facebook.com/share/1KfscjFz6X/?mibextid=wwXIfr

Image Credits
I have full credits of all my images