We had the good fortune of connecting with Belu Storni & Leo Ferrari and we’ve shared our conversation below.
Hi Belu Storni, why did you decide to pursue a creative path?
The advertising industry demands being creative. To solve problems every step of the process. Find new ways of saying or doing something to get business results. That’s probably what seduced us to study Advertising in the first place. We have never worked at the same agency, but we work together every day. We met at an industry event in Argentina 8 years ago, and never stopped seeing each other.
Leo, can you open up a bit about your work and career? We’re big fans and we’d love for our community to learn more about your work.
The pandemic was an interesting business experiment because every brand in the world was forced to change at the same time. That has never happened in history before. Companies had to think about new ways of selling their products or approaching their customers. Both Belu and me had to address these challenges for our clients at the agency. From developing new media strategies to creating eCommerce experience and brand content to meet cultural changes.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
We love Miami. They enjoy the ocean and the beach as much as they can. Their best week itinerary for anyone visiting would include sailing and having a drink on a sand bar until sunset. They always recommend an art inspiring walk through Wynwood, and having dinner on a rooftop restaurant at Brickell.
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. And this Advertising Duo is the perfect match.
Belu Storni is an outstanding Senior Regional Manager working at a top-level Media Agency network based in Miami, passionate about fashion. Leo started his own business and founded La Palapa, an Innovation House that helps companies develop digital business transformation projects. They share a love for Advertising and always motivated each other to succeed in their careers. Now they’re planning their wedding. “She is my love, partner, girlfriend, and soon-to-be wife” Leo told us.
Instagram: @belenstorni / @liooof