Meet Rene Pereda | Director of Advancement and Strategic Partnerships at Rhythm Foundation

We had the good fortune of connecting with Rene Pereda and we’ve shared our conversation below.

Hi Rene, how does your business help the community?
As the Director of Advancement and Strategic Partnerships at Rhythm Foundation, I believe music is one of the most powerful ways to create connection. Through year-round concerts, festivals, and free community events at the Miami Beach Bandshell and ArtsPark at Young Circle in downtown Hollywood, we elevate global artists, support local musicians, and make culture accessible to everyone.

One night you might feel like you’re in Brazil, the next in Italy or Jamaica. That’s traveling without traveling, the world comes to you. When people from different backgrounds stand side by side, dancing and celebrating together, that’s real impact, and it’s what motivates me every day.

Can you open up a bit about your work and career? We’re big fans and we’d love for our community to learn more about your work.
My work sits at the intersection of music, culture, and connection. What sets me apart is that I don’t just promote shows or brands, I build experiences that move culture forward and bring people together. Whether it’s concerts, community events, or brand partnerships, I focus on creating moments that feel authentic, not transactional.
I’m proud of how everything has come full circle. Through my company Dot Connect LLC, I’ve worked with artists, record labels, brands, and agencies on marketing campaigns, album releases, film projects, and live events. I’ve served as a bridge between national creative agencies and Miami, collaborating on culturally influential projects with Fader Magazine and Giant Step (Maurice Bernstein). Doing production, marketing, promotions, and throwing parties or concerts under one creative umbrella taught me how culture and business truly intersect.
It wasn’t easy. Being an entrepreneur as a creative means learning how to value ideas and navigate uncertainty. I learned early that talent isn’t enough you need smart partners, real relationships, and long-term thinking. Today, at Rhythm Foundation and the Miami Beach Bandshell, I bring all of that together using music to build community and create experiences where the world comes to you. My brand is simple: lead with culture, build real connections, and create work that lasts.

Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
Favorite Spots in the City
Day 1 – North Beach
We’d start in North Beach, where I live now. Lunch at Sazón, happy hour at Sushi Bichi, then a show at the Miami Beach Bandshell the perfect intro to Miami’s community and culture.

Day 2 – Beach, Boat & Rum & Bass
A classic Miami day: beach time, a boat day, or both, with Joe’s Stone Crab takeout for an easy lunch on the beach or boat. At night, we’d head to Coyo Taco for Walshy Fire’s Rum & Bass party great music, great energy, and a true Miami vibe.

Day 3 – Wynwood
Spend the day walking Wynwood, checking out street art, galleries, and shops. Grab a beer at La Tropical Brewery, quick lunch at The Taco Stand, dinner at Pastis Miami, then vinyl listening and cocktails at Dante HiFi.

Day 4 – Miami Beach Day & Night
Daytime would be all about the new Reefline, a dive or snorkel to check out the underwater art. For happy hour, we’d hit Vecinos, a great new neighborhood bar. Dinner at Tropezón on Española Way, then dancing at Medium Cool. For other local favorites, I always come back to Sweet Liberty and Brother Keeper excellent food and drinks, and the music is always on point.

Day 5 – Little River
Explore Little River, one of the newer, emerging areas in the city right now, check out a few art galleries. Dinner at Sunny’s or the new Fooq’s, followed by a live show in Little Haiti at ZeyZey.

Day 6 – Little Havana
Dinner at Café La Trova, then dancing at Hoy Como Ayer music, culture, and history all in one night.

Day 7 – Easy Miami
Slow it down with a spa day and sunset at The Standard, then head to a free Arts in the Park event at the Miami Beach Bandshell in the evening, a relaxed way to experience music, culture, and community all in one place.

Who else deserves some credit and recognition?
I’d dedicate my shoutout first to my parents, for giving me the freedom and trust to follow a path they didn’t fully understand. As Cuban parents, they supported me studying sound engineering at Full Sail and chasing music, even when it wasn’t a traditional career choice.

Professionally, I owe a lot to the people I learned from during my years at South Beach Studios starting in 1999. Being surrounded by producers, engineers, and artists from around the world shaped how I learned the craft and the culture. Joe Galdo, a co-owner of the studio and major producer, was an early influence who helped put me in the middle of real-world music, business, and culture. Chris Blackwell’s entrepreneurial vision and global perspective also left a lasting impression on how I think about music and business, and working with Pharrell showed me that creativity and entrepreneurship can coexist.
Through Joe, I met James and Laura Quinlan, which ultimately led me to Rhythm Foundation years later. All of these people and experiences deserve real credit for shaping how I use music today to build community and think globally.

Website: https://www.miamibeachbandshell.com

Instagram: https://www.instagram.com/rhythmfoundation/

Linkedin: https://www.linkedin.com/in/rene-pereda/

Youtube: https://www.youtube.com/@Miamibeachbandshell

Other: https://open.spotify.com/playlist/3SNejFCjJe4Z1ybT2e4Cyo?si=9bcd88cc4d334c3d

Image Credits
Osmany Torres photographer of bandshell events.