We had the good fortune of connecting with Vivien Kozlovski and we’ve shared our conversation below.
Hi Vivien, can you walk us through the thought-process of starting your business?
Seeing my friends tween daughters not having a place to shop.
Alright, so let’s move onto what keeps you busy professionally?
I started in the automotive business, I had a passion for cars and racing and I was at the right place (Miami) at the right time (1998) and I spoke the right languages (German, Spanish and English) I worked for 2 different german car companies, doing marketing for Latin America for 10 years.
Then I took a break and became a Mom to 2 wonderful kids. I would travel to Europe and see all these cool kids clothes and here in Miami, it was very limited. And my friend’s daughter was starting to go to parties and could not find clothes to wear that would fit her or she and her mother would like. So, I started doing research and found some amazing brands, that to this day I still carry, 5 years later. The fit well and are consciously produced.
It was definitely not easy, it was a lot of hard work and offering the best customer care. Once the girls would come in and parents would understand our concept, we slowly started to grow.
We have learned to be persistent, work hard and be humble.
We would like people to know us as a store, where our clothes is fashionable but more importantly is environmentally produced and good quality. We want moms and daughters to both be happy with what they shop here.
If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
If my friend would come and visit Miami, I would first bring her to the Design District where our store is located. Its the coolest shopping area in USA. You have art, you have different stores and cool people walking around.
For happy hour The Cleat in Crandon Park, South Point Smith & Wolensky watch the ships go in.
Lunch or Dinner at Belinis in Coconut Grove for the view, Drive down to Albama Jacks for a fun lunch
Hire the boat that takes you wake boarding from Rusty Pelican,
Drive up to Palm Beach and walk down Worth Avenue and Poinciana Plaza.
One day go to the beach and just chill.
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
My mother/ business partner of the store. She helps me in the buying process of the collections. She is the most stylish woman I know.
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