We asked some of the city’s most brilliant and creative minds to tell us about the most difficult decision they’ve had to make.

Luis Vieira | Entrepreneur & Social Media Influencer

The most difficult decision I have ever had to make was to quit my Job as an Investment Financing Vice President at Citibank and an 8.5-year career in Finance to start my own business. What made the decision particularly difficult was my fear of the unknown, to leave the comfort of knowing what I was doing for such a long time and taking higher risks in staring a new career, but I learned a few key things that helped me conquer this fear. Read more>>

Jessica Sotolongo | CEO of InterCredit Solution

I would say the most difficult decision I ever had to make was leaving a well paying job to start my own business. In this job, that I had prior to having my business, financially, it was great but whenever I entered those doors and I sat in my desk… there was this urge to help people and educate them, and at the time I wasn’t given the resources to do so. Once I found those resources, I decided to leave everything behind and start my business. Read more>>

Nika Vekilova | Photographer/Artist

One of the most difficult decisions I had to make was giving up my first career dream job. I spent my whole life interested in fashion design and had moved to the US to pursue my dream. After 10 years of designing for major labels, I faced a difficult crossroad where work was overwhelming my ability to raise my family. I had always thought that it would be possible to do both, and had the support to do it, but the fashion industry is a tough and unrelenting business. Read more>>