We had the good fortune of connecting with Adrian and Andreina Zamudio and we’ve shared our conversation below.
Hi Adrian and Andreina, as a parent, what have you done for you children that you feel has had the most significant impact?
As new parents, we like to think that the drive to continue to build our brand and our business has been kicked up a notch by the arrival of our son. We want to build something that will make him proud of us. We want to establish a community. As a small business and parents, we have to work twice as hard to balance the work/life dynamics. But we adapt and we learn everyday. We think it is an important trait to show our son.
Can you open up a bit about your work and career? We’re big fans and we’d love for our community to learn more about your work.
The Tiny Mallet is a brand in which one creative fell in love with another. Art has so many different mediums. Adrian is passionate for design and I for one, love the art of marketing, or as I like to call it, story telling. You can have an amazing product or service, but without the proper tools to reach YOUR demographic, you will need to work that much harder to be recognized or build the community of loyal customers you seek. We have been to school, on the job training, had a lot of Founder discussions to have the knowledge we have today to build our brand. We hope that by sharing our story, you will fall in love with each work of art that Adrian and myself create. It is not always an easy road to see eye to eye with your spouse in terms of business, but that’s what makes the Tiny Mallet so real. We share our journey, with all it’s trials and tribulations. Compromise is a lesson we learned early on, and it has brought us far. We know sometimes certain decisions are better left to one of us who may be more knowledgeable in the subject. We want you to follow along even if you don’t buy our products. We hope we can influence the next creative to get started on building their dreams.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
We love how Fort Lauderdale is growing and ever expanding. We practically love that so is the Beer scene. Whenever someone comes from out of state to visit us we do what we like to call a “Brew Tour”. We never leave home without our mugs and so we love to visit places we can truly enjoy them. There are far too many breweries that we enjoy but to name a few, we might visit: Tarpon River Brewery 3 Sons Brewery Gulfstream Brewery Invasive Species Brewing Orchestrated Minds Yeasty Brews Khoffner American Icon LauderAle We love the craft beer scene. Everyone is so laid back.The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
I think that we would not be where we are today if it were not for our parents, who were our mentors. Adrian’s father taught him so much about carpentry and the value of hard work. His mother taught him compassion for self and that patience truly is a virtue. My mother taught me perseverance and to take pride in how I represent myself and family. My father taught me the power of devotion to my work.