We had the good fortune of connecting with Chabelys Gonzalez and we’ve shared our conversation below.
Hi Chabelys, every day, we about how much execution matters, but we think ideas matter as well. How did you come up with the idea for your business?
This might sound a bit unconventional but the idea for starting House of Blooms came to me in a dream. I have always enjoyed arranging flowers and displaying them. I believe they really brighten up a space. One night, I went to bed and started dreaming. I woke up and said, House of Blooms…. I am going to take something I love and turn it into a business! The very next morning I began researching everything necessary to make it official and the rest is history!
Can you open up a bit about your work and career? We’re big fans and we’d love for our community to learn more about your work.
I truly consider being a florist an art. You start with a bunch of different stems and then put it all together and create this masterpiece. House of Blooms is very small. I think that something that sets me apart from others is that I am involved in every single aspect of the business. I am there for consultations, quoting and doing invoices, choosing personally the flowers, and designing. I think what helped me get to where I am today is the quality of my work as well as the customer of service provided. I like the make sure our customers are always taken care of and happy. Nothing in life worth having is easy, and running a business definitely is not easy. Everyday is a challenge, especially now with the supply shortages and the dramatic price increases. It becomes very difficult to stay afloat without increasing pricing where things become unaffordable. A big lesson I have learned along the way is to value my work. The work that goes into providing florals for an event, or even a simple arrangement, is astronomical.
Many people don’t see all that happens behind the scenes. They just see the beautiful end result.I want the world to know that at House of Blooms, everything is truly made with a lot of love and patience. Every piece is a little different and stands in its own beauty.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
Our first stop would be a relaxing beach day. Whenever I have time off I love to head to Key Biscayne and grab a pizza from Sir pizza and enjoy it by the water while getting a little sun. For a little movement, I love a good Sunday hot yoga class at Wynwood Yoga and then reward myself with a delicious espresso martini from Beaker and Gray. For dinner, I must say I love Carbone in Miami Beach. The food, the wine, the ambience… it is all perfect! Another place you must try is Loretta and the Butcher in Coconut Grove. When I tell you they have the most delicious burger I have ever eaten in my life, please believe me. The service there is also unmatched. It is a very small restaurant and they truly try to make you feel at home. Just a short drive away from Miami is the Florida Keys, a must see if you’re in town for a week. It could not be more different from Miami, in the best way possible! On the drive down, you must stop for breakfast at Made to Order in Islamorada. Please order the French toast! They are made with croissants and an orange essence that is truly unique. For lunch, stop at M.E.A.T.
and get yourself a juicy Lucy and some fries. All the condiments are homemade and add the perfect touch to your meal. For dessert, you absolutely need some famous key lime pie. Personally, my favorite is at The Fist House Chabelys is Key Largo. FYI… just get the entire pie. Keep driving down and reach Key West. There you can have the time of your life eating, drinking, and explore all the history and beautiful site it has to offer.
Who else deserves some credit and recognition?
I can’t help but give credit and recognition to my family and friends. The moment I brought up the idea to them they were very excited and instantly sprung into action. They started calling all their friends, finding me my first clients, going with me to pick up massive amounts of flowers. My dad also helped me from the financial side to get all the initial marketing and logos. They have even jump in from time to time and helped with deliveries. I could not have done it without them.