We had the good fortune of connecting with Eda Valle and we’ve shared our conversation below.
Hi Eda, where are your from? We’d love to hear about how your background has played a role in who you are today?
My name is Eda Ivonne Valle. I am originally from Mexico City and was raised in Michoacán. My parents were very honorable in the community and raised me with very high morals. I couldn’t say a bad word or put my elbows on the table because I was afraid of getting hit with the chancleta or flip-flop (Mexican family discipline). I’m an only child and I loved playing with my old Barbie. I washed and styled her hair straight and then curly so many times. When I got bored I would play with my dogs and I would cut their hair too. When I was 16 I started doing hair for little quinceañera parties, girlfriends, and everyone said that I should be a Hairstylist 🤔. I decided to go to the beauty academy at night and during the day I worked as a secretary in a high school. During that time, I suffered the unexpected and tragic loss of both my parents. I was devastated. I wanted to give up on everything! Strength came from up above and pushed me forward.
In 1995 I graduated, with HONORS, from the Beauty Academy. In 1998 I came to the United States with many visions and dreams and many things started happening, both good and challenging.
I got married and started my life in Florida without speaking English. I had two beautiful children and started working at a warehouse as well as doing home hair styling for some clients. Deep inside I knew that I wanted to continue my profession as a Hairstylist so I found additional work as a part time shampoo girl on my days off to pay my beauty school and get my cosmetology license in this county. It was a challenge to revalidate my Cosmetology license here but I succeeded! At the same time, I learned English through the lyrics of songs, books and practicing with my clients.
Unfortunately my challenges continued. I had to rescue my beauty books from the garbage because the father of my children was extremely opposed to me continuing with my dream. After all the drama and domestic abuse, I divorced and set out on my own with my two young children and our cherished dog Daisy. Times were challenging but we had each other.
Soon afterwards, I started work officially as a full time Hairstylist in a downtown Fort Lauderdale beauty salon. In the beginning it was very challenging because I was the new person and sometimes had to wait hours for clients. Over time, I built up my clientele!. Their happiness and loyalty to me was proven when In July 2020 I opened my own hair salon. Yes, during the challenging early days of the COVID-19 pandemic . Despite the obstacles, it has been a total success!
My learnings are to never give up and use your faith and your passion to follow your dreams.
I have no regrets and I have learned from every challenge that I faced since I was a little girl in Mexico.
I feel confident with everything I do and will always continue my education in this Industry to transform lives, make my customers happy and keep my dreams alive.
Remember your hair is your personality and my goal is to make the best version of you!
Alright, so let’s move onto what keeps you busy professionally?
I love my job. I love when my clients smiling true the mirror feeling theirs self beautiful, new person, confident.
I love the confidence that my clients have with me and I’m happy to listen to them and given them some tips…
I’m so proud and grateful for my Brand Beauty By Eda.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
Las Olas Blvd for eating, drinking, shopping and people watching. I love. Ann’s Flowers, Eddie V’s, the museum.
Fort outdoor activities cruise in the intercostal and definitely lunch at the water from restaurant like JBS on the beach,, el Vez, Takato
Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
One of my mayor mentor was Jack Boyle and his wife Janet Boyle. My dear friend Mark Kashishian, Milagros Trimarchi….
I had the support from WIND financial and psychological
I took a workshop in Miami in Líderes PL
The Music is my strength : I’ll survive, Dream on. Uno entre mil. Big girls don’t cry.
I read a lot my favorites books :
The 4 agreements – Don Miguel Ruiz
La maestría del amor
El poder está dentro de ti-Louise L Hay
Secrets of Millionaire Mind-T. Harv Eker
I took Martial Arts In Elite Force Martial-arts Light housepoint Fl until I got my black belt.