We had the good fortune of connecting with Gary Rollar II and we’ve shared our conversation below.
Hi Gary, can you walk us through the thought-process of starting your business?
“The inspiration behind launching my own business was primarily fueled by a desire for the freedom to travel, indulge in my passion for kiteboarding, and cherish more quality moments with my wife.
I’ve always harbored the dream of establishing my own brand, with the added allure of managing it virtually from any corner of the globe. My affinity for marketing and technology, which dovetail seamlessly, played a significant role in this aspiration. Reflecting on my childhood, I realized that while I regularly consumed vitamins and other health supplements, I never really enjoyed them. This insight propelled me on a quest to transform the pursuit of wellness into a fun and delightful experience
Alright, so let’s move onto what keeps you busy professionally?
I am immensely blessed to have had the best mentor in both business and life—my father. My professional journey commenced under his aegis since my middle school days. I was exposed to a gamut of roles—ranging from tasks like cleaning and box cutting to more involved ones like order processing and sales. This multifaceted experience gradually ascended me to the position of VP of Operations in his well-established distribution enterprise that has flourished for 40 years. Having dedicated over 17 years to this venture, I have garnered an unadulterated essence of traditional business—where a handshake seals a deal and promises are honored. This foundation underscored the importance of rendering exemplary customer service at every juncture.
In addition to this role, I also served as the VP of GDRG2, a manufacturing subsidiary, and VP of Galler America, an initiative bringing exquisite Galler Belgian chocolates to the US market.
The spectrum of lessons I have assimilated over the years is exhaustive, yet a few pivotal tenets resonate profoundly: Customer service is the linchpin of a successful business; your word is more binding than any written contract; fostering a penchant for thinking outside the box; embracing change to avoid obsolescence; treating others with a kindness that surpasses how you wish to be treated, and infusing a spirit of fun in all endeavors.
Regarding our brand narrative, my beautiful loving wife (a registered nurse) and I are embarked on a spirited quest to make the daily pursuit of health an exhilarating experience. With relentless dedication, we strive to present our customers with premium quality products, encapsulated in a delightful and adaptable format.
Our offerings epitomize a fusion of USDA Organic, Certified Kosher, and all-natural ingredients. As avid kiteboarding aficionados with a profound love for the ocean, we ensure that our environmental stewardship is reflected in every business decision we make.
In alignment with this ethos, our packaging solutions exhibit a minimal carbon footprint—the bottles are crafted from aluminum, with the caps incorporating minimal plastic, while our foil packs are fabricated from 43% post-consumer material.
Who else deserves some credit and recognition?
The journey to this juncture has been an extensive one, and there are several individuals and divine grace that have been instrumental in navigating through it. Firstly, I am profoundly grateful to God for the answered prayers and for unfailingly guiding me to the subsequent phase.
A heartfelt appreciation goes to my cherished wife, my love and best friend, whose love, patience, and unwavering support have been my cornerstone amid the entrepreneurial turbulence.
I am immensely indebted to my parents, whose benevolent assistance during my transition, coupled with the myriad opportunities they provided for financial empowerment, laid a robust foundation for this endeavor. Their sagacious advice and wisdom were nothing short of a guiding light. My dad has always been there to help in every way possible and my mom has been my biggest cheerleader, from taste tests, daily encouragement, to being my first official order.
A special shoutout to my friends, especially Jon Mode at innovatetheordinary.com, whose candid feedback and steadfast support have been invaluable throughout this expedition.
Lastly, immense gratitude to Sam Tejada, whose generosity not only opened doors to supply my products to his Liquivida IV Wellness centers but also ignited a relentless drive within me to create the most premium quality gummies conceivable
Website: excitemy.com
Instagram: instagram.com/excite.my
Linkedin: linkedin.com/company/excitemy/
Twitter: twitter.com/excitemyhealth
Facebook: facebook.com/excitemyhealth