We had the good fortune of connecting with Jojo Nessim and we’ve shared our conversation below.
Hi Jojo, we’d love to hear more about how you thought about starting your own business?
I find that creating art is a form of self-expression and something that I love putting my time and effort into, and tie-dye was the one that kicked off into a business. I began tie dyeing clothes as a hobby and started gifting them to family and friends and quickly more people started to ask me to make for them so I opened up a shop on Depop. I saw that my sales were rising and I decided to create an instagram account dedicated to tie-dye and named it Halotied. From there, My direct message numbers were increasing day by day and I soon realized that I had to make a website to get myself organized. Ever since the creation of my website, I have been releasing a lot more clothing and continue to work on upcoming collections.
Let’s talk shop? Tell us more about your career, what can you share with our community?
I am proud to see how fast Halotied grew since it started only a year and a half ago. Aside from the growth of the company itself, Ive able to make amazing connections in the fashion industry and am most excited to learn more about them and how I can evolve my brand further. Throughout the growth of Halotied I have learned so much both through good and bad experiences. I have learned how to deal with different types of people in the industry and how to cooperate with them when their are miscommunications.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
If I had my best friend friend in town my first thought would definitely be to take them down to the beach in Malibu and eat beachfront at Malibu Farms! I would also take them to see downtown LA and all the different districts. I would definitely show them around Melrose because its full of cool shops and pop ups.
Who else deserves some credit and recognition?
I would like to thank both my family and friends for all the support they have given me throughout the process of starting and building my brand. I appreciate them for believing in me since the begging and sticking by me every time I needed help.
Linkedin: Jojo Nessim