We had the good fortune of connecting with Kashawn Fraser and we’ve shared our conversation below.
Hi Kashawn, what is the most important factor behind your success?
The most important factor behind the success of my brand, is really simple. It’s the pursuit of being curious to learn, network, incorporate systems and test things in my business and understanding that it’s all trial & error.
I’m always reminded that faith is the substance of things hoped for and the evidence of things not seen, and that gets reaffirmed in my business on a daily basis.
I believe in staying focused, steadfast on the vision, relentlessly promoting the brand, investing in my business and keeping the right people around me.
For others who are looking to grow their brands, I cannot stress enough the importance of surrounding yourself with the right people.
As cliche as that may sound, the highest level of talent you will know is the highest level of talent within your business — so constantly pushing yourself to build a vision that’s big enough to attract, retain and grow incredible talent is going to be essential to growing a brand that becomes bigger than yourself.
With the right people, the right vision and the right systems, your business will gradually come together and eventually work like clock work.
That approach has helped us to deliver incredible service to the people who trust us to help them transform their lives and bodies at FitnessAtYourDoor.
Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
I’ve been training people for the last 10 years and have had the honor of working with hundreds of people.
In that journey, I realized that I could do more to serve people, so I started a new company called FitnessAtYourDoor.
Just so happened that a thing we call coronavirus hit and while it was catastrophic for many businesses, loved ones, & the world in general, we were able to use it as an opportunity to serve so many people.
This gave us a special opportunity to spread light in a dark time. When gyms closed, we gave people transformational results at the convenience of their time & location while also keeping them safe.
It’s been my mission to not only provide more jobs to trainers who struggled with the business-side of training, but to bring a higher standard back into the industry where we bring the best, educated, energetic, health professionals to you without a hassle.
We send certified and insured trainers who are the best in their respective specialities to your door at the click of a button at a price that you can comfortably afford.
Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
As fitness enthusiast & influencer, one thing I can’t hide is my passion for good quality food and a distinct vibe. Some of my favorite restaurants In the city are Greek Taverna, G&B Oyster Bar, CJ Blacks, Dukunoo, & Kristofs cafe!
When it comes to exploring you can’t go wrong in miami wynwood area, vizcaya museum & gardens, touring all the beautiful downtown Fort Lauderdale.
The everglades is an adventurous time, if you have time you can’t go wrong with the serenity & seafood in the keys!
Honestly we live in paradise & are lucky to call this home, when I want to go out but still relax, I go to all my favorite speak easy spots that are hidden all through Fort Lauderdale & miami.
I can’t spill all the beans, but enjoy the warm weather & the wide variety of culture which makes Florida such a true melting pot!
Who else deserves some credit and recognition?
There are so many people to thank & express gratitude on this journey of entrepreneurship!
I would like to thank all my coaches & clients who have taught me so much through this process.
All the people who gave me opportunity before I was established as an upcoming fitness business and let me play a role in changing their lives!
Lastly my girlfriend who has exposed me to a new world of systems, books and mindset shift that has catapulted my business!
Linkedin: Kashawn Fraser
Twitter: Kashawn Fraser
Youtube: Fitness At Your Door Or kashawn Fraser
Victoria Ashley Photos