We had the good fortune of connecting with Madison Clark and we’ve shared our conversation below.
Hi Madison, what habits do you feel play an important role in your life?
To be successful is to be consistent, which is an essential habit for every entrepreneur. In addition to consistency, a habit that I can attribute to my budding success is saying and writing affirmations. Before I go to bed every night I tell myself, “tomorrow is going to be a good day” and before I start my day, I tell myself “today is going to be a good day.” This helps me with my moods and how I attack each day. Whenever I speak on my life, my future, and my business, I only speak positively. It is important to always speak positivity into yourself because words are so powerful and they can shape your life into exactly what you want it to be. I constantly tell myself “I am successful,” “Maddie Styles Fitness is a multi-million dollar brand,” “I am happy,” “I am loved,” etc. Since my phone has folders for the apps, I even named my app folders after different affirmations that can match the apps. For example, I am a full time college student and I have apps on my phone that I use for school in one folder, and that folder is named “I am educated.” I believe when you speak things into existence, life will deliver, alongside hard work and consistency. Another important habit I have is keeping multiple calendars. I have a calendar on my wall where I plan content, sales, marketing emails, and meetings with my brand ambassadors. Planning in advanced is the quickest way to simplify as many tasks as possible. I keep multiple calendars so that I can see what needs to be done wherever I am. The results from these habits and my work ethic have been pleasantly overwhelming. My brand received over 100 orders in less than a year of being open and I am so grateful. I plan on continuing these habits as I build my brand up and beyond, Maddie Styles Fitness will not be a small business forever.
Alright, so for those in our community who might not be familiar with your business, can you tell us more?
Maddie Styles Fitness is a fitness/athleisure brand that aims to be inclusive for all. I got the idea to start this line in March 2020 and after lots of research and long conversations with vendors, I was finally able to launch on September 27, 2020. Between March and September, my passion for fitness and body positivity continuously grew, and it is still growing to this day. I wanted to create a brand that was accessible to everyone, from all walks of life. I wanted to have workout clothes, lounge clothes, and workout equipment that is affordable for everyone. Too often, we are spending way too much money on workout sets and loungewear simply because of the name brand that is put on to the cheap material. My biggest goal, outside of inclusivity, is to always deliver quality merchandise while staying in a reasonable price range. Customer satisfaction is MSF’s number one priority 24/7. At this time in my business, I am most proud that my brand has not received a single bad review or return. Every customer I have had has loved their MSF gear, has had a great customer service experience, and most of them come back to purchase again, which always warms my heart. When starting a business, the biggest lesson to learn is that you should celebrate every win, no matter how big or small. Celebrating every purchase, every repost, every good review, etc. helps motivate you to keep going because running a business is not easy. As an entrepreneur, you have to be prepared to lose money, time, sleep, friends, and more. When you feel like you are losing more than you are gaining, that can be very discouraging and some people end up quitting. In order to keep going with your head held high, you have to celebrate every win at any point, I always tell myself “any sale is better than no sale”. There will be many “$0” days, which is a day when you have no sales, but you must have the drive to push passed those $0 days to reach the point of no $0 days ever. Once MSF reaches that point, we will be expanding tremendously. I have huge plans for my brand and I cannot wait to be able to reach more people. As MSF continues to grow, we will expand to plus size collections, men’s collections, hats, workout mats, socks, phone straps, and so much more!
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
If my best friend was visiting me, the first place I would take her is to the Nautical Mile. The Nautical Mile is a long strip in Long Island where you can find restaurants, bars, boats, a lounge, mini golfing, and more. There are party boats that you can pay to get on, countless restaurants to choose from (most of them are seafood restaurants, which I LOVE!), and Tropix on the end is a restaurant/lounge that always plays good music. A fun time for me always involves good food, good music, and good company. I love trying new restaurants or going back to the same restaurants I love and trying something different. I love trying foods from other cultures, so I would probably do a little research for some new food to try while my best friend was in town.
Who else deserves some credit and recognition?
I would like to dedicate my shoutout to my mother, who is also my best friend. My mom has always been the “leader in the background” of everything I’ve ever done, and this chapter is no different. Although Maddie Styles Fitness is my brand and I make all of the decisions, I run every idea by my mom before I publish it. My mom helps me decide on colors for the clothing, sales, marketing, and more. My mom taught me how to get my LLC, helped me publish my website, and helped me publish my first newspaper ad. My mom is my biggest cheerleader, she motivates me every single day to be better than I was yesterday. I admire her more than anyone else in this world and I am beyond grateful to have someone that loves me so much.
Photo 1 (Fit Girl Set- Dove Grey): Kali Steverson Photo 2 (Sol Set- Bright Orange): Aniqa Chowdhury Photo 3 (Sol Set- Hot Pink & Bright Orange): Aniqa Chowdhury