We had the good fortune of connecting with Taja’Symone Evans and we’ve shared our conversation below.
Hi Taja’Symone, can you walk us through the thought-process of starting your business?
When I started my business/freelancing I was still attending university. I started out by doing photoshoots, etc. anything that I could possibly do that was creative. I then proceeded into designing flyers for campus organizations, parties, graduations, you name it. Soon I started being able to take my own commissions for freelance branding and logo design and everything went up from there! After my time at FIU I decided to switch my degree program to a strictly design/creative based realm as to better hone my skills so I ended up transferring to Full Sail University to study Graphic Design. Switching my degree definitely gave me the skills/tools to make my small business prosper even further and share my art with the community and show people that black women/people of color can pave a way in a male dominated industry such as this.
Alright, so let’s move onto what keeps you busy professionally?
One thing that definitely sets my work apart from others is that I am never doing just one thing and I never let having a consistent “art style” keep me stuck inside of box that limits my creativity so I am always dabbling around in different creative endeavors. I am super proud of all of the work I created during the pandemic simply because I was forced completely out of my comfort zone which caused my work to become more diverse at a rapid pace. It definitely wasn’t easy for me to get where I am professionally/creatively simply because I had to grow up a lot faster pace because of the birth of my son in 2017, it caused me to be able to think more critically of my professional career. Having a solid support system definitely helped me overcome every challenge that came my way. The only thing I want the world to know is that the only thing holding you back from accomplishing your dreams is you!
Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
We would definitely spend a lot of time in the Winter Park/Downtown area of Orlando because are what we like to refer to as “creative hubs” where you will find a ton of small galleries, parks, small business, live music etc. great places for inspiration to spark. Definitely Boom-Art by Rogers Studio, Orlando museum of Art, Bynx in downtown, etc. A few places for great eats are Tin & Taco, Soupa Saiyan, Black Bean Deli, Naroodle, man there’s so many places to eat!
Who else deserves some credit and recognition?
It’s definitely quite difficult for me to choose one thing to say as the catalyst of my story but my family/friends/support system is one of the biggest things I would say helped me the most. They all have always supported my hustle throughout my entire journey as an artist. They are always helping me show the world my work and further my talents each and everyday.