We had the good fortune of connecting with Sandra Grace and we’ve shared our conversation below.
Hi Sandra, what matters most to you?
Kindness is about being friendly, polite and considerate to each client, other artists and yourself. Being kind involves the willingness to celebrate and give attention to someone else. Which is what a stylists main focus should always be when it comes to a client. It is also about giving honest feedback that is helpful to the other person, like suggesting a new style or look. Kindness, includes acting and speaking in a compassionate way to others and yourself. That kindness helps to build relationships with clients behind the chair & is the life line to loyalty.
Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
As a child I was always very interested in art and beauty. I can remember watching my grandmother sit in her living room, without a mirror, rolling her entire head of hair into foam rollers. I always thought it was amazing that she was able to do that. I can still see my mom applying hair color to her roots in our bathroom, or my older sister using a tight curling iron to make the most 90s bangs you’ve ever seen. For some reason styling hair always intrigued me. When I became a teenager I started to realize that I had a niche for styling my friends hair for sweet 16s or special events, and shortly after decided to attend cosmetology school at age 17, in New Jersey. I don’t believe there is any style, Color or technique that I have not done in the last 15 years behind the chair. From perms to French twists and everything in between. However it wasn’t until I learn to do balayage and moved to Florida, that I realized I was at the front of a new hair movement. I was one of the first artist locally who knew how to use balayage techniques. I truly believe that is when my business took off, I had people seeking me specifically for balayage from all over South Florida. I did my best to document my work and make a presence on social media. Once I realized I had a decent amount of following, I knew that it would be possible for me to move on, out of being a salon employee and to owning my own studio. While being out of my own, i have expanded my business, to building my bridal Brand. Renewing my first love of styling hair. I’ve been able to form a group of the most talented hair and makeup artist I’ve ever known! We strive to provide brides with the most flawless looks on their biggest day.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
Well to say the beach isn’t one of the number one places I take any and all guests that come to visit, would be crazy, I do live in South Florida after all. My favorite place to go to is Benny’s in lake worth beach, it reminds me the most of back home, the Jersey shore. Their food is always delicious breakfast lunch or dinner and the beach views can not be beat! The lobster rolls are out of this world. We always enjoy Roccos Tacos guacamole, Riggins for fresh crab legs, or Bimini Twist for a nice dinner! I could go on for days, I am a foodie and my guests always eat well when they come into town!
Who else deserves some credit and recognition?
So many artists have contributed to my career in cosmetology. I am beyond thankful for every artists I have worked side by side with, every educator I’ve taken classes from. But I have to thank my clientele, for truly being the most loyal and beautiful humans, ever. Their continued support keeps me working, has grown my social media presences and keep new clients coming in! I always say, I have the best clients in the world.
Yelp: Sandra grace hair studio
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