Starting a business can be terrifying. Weighing the pros and cons, the risks, and other considerations can be so overwhelming that often promising entrepreneurs stop before they even start. We asked some phenomenal entrepreneurs about their thought process behind starting their own businesses. Our hope is that by making the thought-process less intimidating we can help more folks think through whether they should take an entrepreneurial leap.

Lucas Alcantara | Music Producer & Entrepreneur

I got tired of feeling stuck. Starting your own business, it comes with a sense of freedom. When I was looking at a typical career path with my employer it seemed like there was a cap. With the power of the internet now, your own business, the cap is based on your capacity. And I truely feel like I have the capacity to do great. Read more>>

Troi Davis | Creator

When it comes to starting your own business… you just have to be certain you WANT to do it then START. You can’t be afraid to make mistakes. Trails and errors. And know that it 1000% takes time that must put in. Read more>>

Dougmary Esquijarosa | Fitness and Nutrition Expert

We are Two former dieters who turned weight loss coaches and now are on a mission to help women in their 40s lose weight sustainably without sacrificing your favorite foods. Back in 2015 when we first met, we were attempting to shed pregnancy weight and regain our confidence. Read more>>

Richard Rodriguez | CEO Founder – Fake Natty Supps & Circadian Rejuvenation

My thought process was simple, is it an industry that I am extremely passionate about? If so, then what is my overt benefit in comparison to everyone in the industry. my last and finial step which is usually critical is what is the path of least resistance that will enable my to capitalize on quickly in order to gain market share which will enable me to Acquire working capital to invest an enter more difficulty markets with the cashflow necessary to be sustainable. Read more>>

Rene Shapiro | co-founder Mindset Wellness

We saw an opportunity to build something new in the space. Coming from a retail background we found that the products that were out there were not consumer friendly, sexy or informative. We knew that there were so many canna-curious people out there that were not being reached. Read more>>

Lucie Zova | Lucie Zova Yacht charter company owner & captain

I have always been self employed. Being free lancer and creating my own schedule and bookings works best for me. I like the independency what you get when you running your own business. Read more>>

Chinonye Uwakwe | Fashion Designer

Honestly, I loved the idea of being independent, of being able to work on what I wanted, when I wanted and how I wanted. I see myself as an excellent team worker and subordinate, but the thrill and joy of having a creative freedom was better than working under someone. Also I love being a boss Read more>>

Kiara Terrero | Kiara Terrero

The thought process behind starting my business is about building and creating connections with the people you are around, putting yourself out there whether you are going to an event or social gathering. It’s always good to network because you never know who you might meet at these gatherings and the possible opportunities you can get. Read more>>

Francesca Reicherter | Founder and CEO, Author, Speaker

When I started Inspiring My Generation, I wanted to do something that would help people who were struggling with their mental health. I was hospitalized in a psych ward after struggling with severe depressive episodes when I was 20 years old. I recognized how few preventative resources and conversations were available to me throughout my life up until that point. Read more>>

Kayla Rel Rooks | Swimwear Designer

I have always had a deep love for creating and an obsession with good quality clothes. It’s always been a dream for me to have some sort of curated shop of my own. When I moved to Santa Rosa Beach in 2018, my obsession with swimwear escalated. Living at the beach, your swimsuits become your everyday clothes. I can be very picky with swimsuits. I developed an expensive taste in swimwear. In order to save money, I would try to make my own suits. Read more>>

Wil Blanfort

I wanted to provide a platform that independent artist, content creators, and play writers could use to showcase their talent. Read more>>

Dwayne & Victoria Sheppard | Owner and President

My husband Mr Dwayne Sheppard, was introduced to the funeral industry as a young child. He would visit the funeral homes with his late grandmother each week. As he grew older, in his high school years he began to work for a local funeral home. Later he was given an opportunity to manage a funeral home under the leadership of Richard Macon. Read more>>

Alyssa Follansbee | Artist and Entrepreneur, owner of Happy Valley Arcade Bar

Anywhere I have lived, I have always enjoyed imagining about what business is missing from that community. I think a lot of business owners start from a place of what they would like to own and operate, rather than an approach of “what is needed here?” After moving to Beacon, New York and living there for a couple of years, I felt like it would be the perfect place for an arcade bar. Read more>>

FortuneHB | Rapper

I always was a defiant child, at early age I knew I had to become my own boss to successful in my eyes. Read more>>

Noor Alkhalili | Designer and Entrepreneur

Inspired by our parents background in business and accounting along with our passion for fashion, my sisters and I decided to open a bridal shop that targets a variety of different tastes and needs of wedding dresses. Our thought process initiated by selecting dresses that were unique and up to trends. Read more>>

Erika Lance | Author, Podcast Host & CEO of 4 Horsemen Publications & Accomplishing Innovation Press.

I was an author for over a decade and worked with a not-for-profit that was for helping authors and realized that the currently publishing world is not set-up for artists (writers, creators, etc.) to be successful. I decided that this needed to change and the idea of 4 Horsemen Publications was born. I decided it was time to bring the publishing apocalypse and give all authors and stories a level playing field for success. Read more>>

Monica Zambrano | Professional dancer & personal trainer

I had a depression postpartum and then my marriage was broken and I felt lose. I needed to do something with my life and I created dalemovement is my workout program is a mix between dance and functional exercises and saved my life Read more>>

Patty Fontizard | Mobile coffee bar owner

My dream since college was always to have my own coffee shop. I always have had that entrepreneur drive and passion. I have done it all from selling makeup, candy, travel agency and now my mobile coffee bar Two Dog Cafe. I always knew I wanted to work for myself & make my own schedule. Read more>>

Dr. Brooke Desser, DC | Owner and Chiropractor of Spirited Chiropractic

It was a big leap of faith. I knew this is what I had wanted and prayed for, but I did a lot of second guessing when it was coming close to opening. I had desired for our business to be welcoming, caring, and feeling like you are a part of our family here. We wanted everyone to know they would all be cared for with the same level of treatment across the board. We built out business our family dynamics as well, which is huge. Read more>>

Anna Belton | Beauty and Wellness Handcrafter and Creator

When I got the vision to began From My Heart my thought process was to create a brand of beauty and wellness products that we’re 100% natural and organic, nourishing to the body, mind and soul, promote healthy mental wellness and harmony. I wanted to create a product that not only worked for your body but also help to melt the stress away. Read more>>

Nathalia Varela | Industrial and Digital Designer

Well I want start to say that I am Industrial designer and Digital Designer, when I arrived to Usa I started to work with kids, and in this time I was starting to imaging tray to combined my 2 passions kids and design, pandemic came and I started to see that kids didn’t have birthday celebration and one of the days that kids wait is them birthdays, is in this time when I start with Fest Design, Read more>>

Maura Rossi | interior designer

I am an interior designer in Fort Lauderdale, Florida. We use ceiling fans here all year round. Being a creator and solving design problems (which I love to do), I had an obstacle that presented itself on one of my residential projects. As I was reviewing a design for the master suite in my client’s home, I showed her a beautiful fixture befitting the amazing design that was planned for the room. She immediately said, “We need a ceiling fan.” Read more>>

Mi Chel aka cheltron | Weirdo / Shopaholic / Vintage Curator

I was very into fashion & pop culture growing up. I started working at the age of 13 solely to be able to buy every fashion magazine on the shelf + at least one ‘nice’ piece a month (usually from the Delia’s mail catalog – yes I’m ancient). I was never able to get much, I wasn’t going to ask my single mother for money for clothes & I was pretty much making pennies then. Read more>>

Daniel Koye | Emmy Nominated Hair and Wig stylist

There so many different aspects. I love theatrical productions. My mother is a hairstylist. And when i was younger I would play with her wigs. After HS I became a Cosmotologist. After working in a salon for a brief time I got the call to work on broadway. Since I was a drag queen for a bit while going to cosmetology school durning the day. I knew wigs. So it was an east transition. Read more>>

Jessica Ross, PBC-FI, LPC, NCC, CCTP, CST, ACS | Sex Therapist & Consultant

I wanted to create a mental health space that was inclusive, invested in the wellness of others, and helping the community move towards liberation. The goal is healing. Read more>>

Alyssa McElroy | Creative Craft and Baking Entrepreneur

My entire life I have been a creative person. I have visions for projects that have always come so easily to me. I have a background in music and the arts, with a degree in filmmaking. I like to consider myself a jack of all trades and enjoy baking, party planning and creating personalized gifts. Anything I can do to show my creative side is what I am drawn to. Read more>>

Frank Moreno | Founder Creative Alchemy Group

The concept of launching Creative Alchemy Group was the culmination of a plethora of experiences coming together. Having worked in event production, spirits marketing, and education led to the launch of my company. Starting with producing experiential events based around spirits and cocktails was a natural fit. Along the way I also produced culinary and art focused events. Read more>>

Alejandra Copeland | Pitch and Presentation Expert

The thought process for starting Ok Yes was organic. Before launching Ok Yes Storytelling Services, I’ve owned Andromeda, a video production company in Miami. We create countless pitch presentations, promotional content, and help-and-how-to videos for tech companies. Read more>>

VIVIAN SANCHEZ | Owner of The Lighting Studio

My thought process was due to a personal circumstance , our house income stopped out of a corporate decision therefore I came up with the idea to create a boutique concierge Lighting Design & procurement for all the trade partners of the industry Read more>>

Shaun Smith | CEO and Founder of BlackPush Inc.

I looked at a world and space and realized that I had a voice that was needed to be heard. I seen George Floyd, Trayvon Martin and so many others and said I had to do more. Read more>>