We had the good fortune of connecting with Yessenia Gutierrez and we’ve shared our conversation below.
Hi Yessenia, do you have a favorite quote or affirmation?
“What is the world’s greatest lie?” the little boy asks. The old man replies, “It’s this: that at a certain point in our lives, we lose control of what’s happening to us, and our lives become controlled by fate. That’s the world’s greatest lie.” – from “The Alchemist” by Paulo Coelho What it means to me is that at any point in your life, you can change its trajectory. That you’re not nailed down to every decision in life. It reminds me that the most important relationship you can have is with yourself and making sure you maintain your autonomy. It’s important to not make every life decision based solely on being complacent to other people’s needs and wants. That you can carve out a special place for yourself where you’re really you. Whether you’re a corporate climber who takes acting classes and makes time to travel or you’re a stay at home mom who wants to start a business and help out the community – we can all find ways to be present for the ones we love and hold a vision for ourselves.
Alright, so let’s move onto what keeps you busy professionally?
I’m a Marketing Specialist with a Graphic Design background. Around the time I graduated in 2011 from University, there were not a lot of positions available in my field so it helped me tremendously in my job search to have also studied Graphic Design. That led me down a career path to work at both small and large, private and public companies. With my graphic design background, I was allowed more control over projects and had more of a voice when it came to company branding, event design and strategy. Over the past 13 years, I’ve been able to be a strong voice in each company that I’ve worked and over the past several years, I’ve been able to be a great strategist and creative guiding light for my clients. Going out on my own was definitely an adjustment. It forced me to be even more structured in regards to time management and finances. I had to relearn how to reprioritize my projects with clients – because every client sees themselves as number 1 (as they should) so I had to make sure that they felt that and that I delivered excellent work.
Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
Sunday brunch at Versailles in Calle Ocho. Monday bikes rides on the beach in Hollywood with a bite to eat at the Taco Bar Tuesday. A ferry boat ride in Fort Lauderdale with stops at Las Olas Blvd and Restaurant Spazio on Fort Lauderdale Beach Blvd. On Wednesday, a fancy dinner at Scarpetta in the Fontainebleau. Thursday would mean a happy hour in downtown Brickell at a rooftop bar or at The Wharf Friday night. Going dancing at The Wilder in Fort Lauderdale and Saturday would mean boating on the intracoastal with some sandbar action.
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
I’d like to give a shout out to Oprah Winfrey for being a beacon of hope for a young 14-year-old who saw that it was okay to express who you are in the world. A shout out to Iyanla Vanzant who taught me that life begins with acknowledging the truth of who and the experiences that shape you. A shout out to Maya Angelou who taught me that you can speak your truth in a way that honors you. A shout out to my mom whose truth may be hard to listen to at times – but her heart is always in the right place. A shout out to my grandmother who taught me that there’s always an opportunity out there waiting for you.