We had the good fortune of connecting with Mitali Saxena and we’ve shared our conversation below.

Hi Mitali, what matters most to you?
Everyone deserves the right to feel secure and beautiful precisely as they are. This idea has been such a large part of my motivation behind starting Fashom and our mission as a company has been to push that principle through every facet of our day-to-day operations. Since I was young, I have known countless people who have been so adversely affected by the pressure to fall in line with impossible standards of beauty. The seeds of Fashom slowly started to bloom in my mind so that I would have a platform to do something about it.

Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
We have quite a few differences compared to our competition biggest being our budget friendly styled clothing. However, what I feel really differentiates us is the power behind our mission-driven sense that focuses on creating a more cruelty-free world for animals through our strict vegan-product policy, our cognitive consciousness in regards to sustainability by shifting over all of our packaging to almost 100% eco-friendly materials, donating $1 from every single box to Second Chance Rescue in NYC as a core principle to help shelter animals like my own fur-baby, and our sense of community that is fuelled by the need to help people embrace the beautiful humans they are through our body-positive voice.One of the things I’m most proud about is easily the members of my team and the growth we have achieved as a whole! After I was working with the telecommunications company I had been since completing my Master’s degree and at that point was very much rooted within a corporate structure but after a little while of this routine, I started to find myself looking at bigger picture issues my day-to-day in corporate life didn’t usually allow me to focus on. One that had spoken to me for quite a while was that of the way people have been depicted commercially in the fashion industry versus how they were in actuality, especially when one of my close friends admitted to me that this was an issue that had affected her deeply since she was a young girl. This seriously impacted me, so I started to do some of my own research on the subject to see how I could possibly help because I knew she couldn’t have been the only one who felt this way. This sparked an idea in my mind to try to create a platform that helps people like my friend and so many others out there who felt like they weren’t good enough for so long simply because they didn’t look the same way as magazines said they should. Now that we are almost 2 and a half years in, we have grown so much thanks in large part to cultivating a small but immensely passionate team in tandem with our amazing customer base. As we transition into our newest phase of growth that is really implementing an even stronger customer-centred approach, it is an incredible feeling looking back to see how far we have come and the exciting things we have planned ahead move into view! It was not easy to get where we currently are business-wise at all. I personally faced so much coming up in an industry I knew nothing much about beforehand and, most recently as a company, the effects of a global pandemic. There are SO many things that I have learned along my journey since starting Fashom both from an entrepreneurial perspective and someone coming from an entirely different field far outside of fashion retail. My first piece of advice for anyone going into a new career path is to let your passion lead because, if you don’t have a pure sense of passion and mission for what you are doing, you will not have the drive to push it forward. My second piece of advice would be to remain as flexible as possible and not have a fixed set of points of how things should go or timeline of how things have to happen. We are all our own unique individuals with our own way of doing things, so therefore we should not waste our time comparing ourselves to others when we are not them nor understand all the circumstances surrounding their journey. Focus on your own path along with your mission.

Any places to eat or things to do that you can share with our readers? If they have a friend visiting town, what are some spots they could take them to?
The beach. I live by it and I moved to to Miami for the the blue ocean 🙂

The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
My team, family (human + dog), friends.

Website: www.fashom.com

Instagram: @myfashom

Linkedin: https://www.linkedin.com/company/fashom

Twitter: @myfashom

Facebook: @fashom

Youtube: @fashom

Nominate Someone: ShoutoutMiami is built on recommendations and shoutouts from the community; it’s how we uncover hidden gems, so if you or someone you know deserves recognition please let us know here.