We had the good fortune of connecting with Thalita Pascual and we’ve shared our conversation below.
Hi Thalita, what was your thought process behind starting your own business?
It was a very organic process. I’ve been a conscious eater for over a decade and most of the time I cook my food, bake my bread, cookies so it was no different with my granola. I felt there was no clean granola in the market, so I would to make it my own, but it’s the type of thing you make it as a batch. I started gifting it to my friends and neighbors and from then on people started to place orders. It was then I realized I could make a business out of it.
Let’s talk shop? Tell us more about your career, what can you share with our community?
I’ve been in the fitness industry for about two decades. I’ve done bikini/bodybuilding competitions and won many different titles, that gave me the foundation to know that anything can be achieved with hard work, discipline and strong will. That experience also made me understand my body, what it needs in terms of nutrition and how important that plays on our overall health. I’ve learned mind-body-soul are one and when that is aligned you’re invincible. My brand started very organically in my kitchen when my mother and I were going through a very difficult time in our lives. My grandfather had just been diagnosed with cancer and had only a few months left to live. As a way to connect and deal with our grief we went to the kitchen for some bounding time, since we both love to cook. I suggested that we created some granola recipes and the rest is history.
Let’s say your best friend was visiting the area and you wanted to show them the best time ever. Where would you take them? Give us a little itinerary – say it was a week long trip, where would you eat, drink, visit, hang out, etc.
For sure to the beach, it’s Miami after all. The beach is my most favorite place, it’s the best way to arrive somewhere and totally recharge. Then I would probably take her to have lunch/dinner at Mandolin, my favorite restaurant, very casual, pleasant with the freshest most delicious food. I would then take her for a stroll at Design District and would probably end up getting a drink at local bar. I would also make dinner plans for: Ghee, KYU, Hackasan, Four Seasons Surfside. One night at little havana, starting dinner at La Trova Cafe followed by dancing salsa at Ball and Chain and ending the night with my favorite ice cream from Azucar. I would also plan some cycling trips in KEY Biscayne, jet ski rentals and beach sunset walks.
The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
For sure my mom and my sister. My mom was the one that helped me developing the recipes and my sister was a big support in creating the brand, from the logo, to website, to help me finding the identity of my business.