We had the good fortune of connecting with Tiffany Moore and we’ve shared our conversation below.
Hi Tiffany, we’d love to hear more about how you thought about starting your own business?
I worked for a Fortune 500 financial institution for 16 years before starting my business. For part of my career I worked in HR. One of my job duties consisted of organizing and spear heading our company’s retirement benefit plan seminars. I had to book the rooms, work with vendors to get supply’s and products as well as secure the speakers. Working in benefits for a large corporation can be very tedious at times but this was the part of my job that I excelled at. I enjoyed it so much, from there I told myself that I wanted to own my own event space one day to plan and host my own events.
I lost my mom, grandmother and mother-in-law back to back within a 3 year span. I became numb at work and my creative side was dying to come out to do something more fulfilling. I prayed and meditated for a year and half planning my exit strategy. Then one day it came to me in a dream; telling me to quit my job, what to say in my 2 weeks notice, and even where to have the meeting at to deliver my boss the news. I shook it off at first because who wants to lose all their cushy benefits, but God kept nudging me. I crunched numbers on spreadsheets and shared with my husband as how I could leave my job without us missing a beat and then the rest was history.
My husband, daughter and I sat at the dining room table for hours coming up with a business name and logo concept long before I knew I would actually get a building. Moore is my last name and since I wanted to do various types of events, the name Moore Eventful was born in March of 2016.
Can you give our readers an introduction to your business? Maybe you can share a bit about what you do and what sets you apart from others?
At Moore Eventful Event Hall we provide personalized service designed to create the backdrop to memorable events. Specializing in event design services for for both in-house and mobile events such as birthday parties, corporate events, anniversaries, showers, sweet 16’s, wedding receptions, graduations and more. We also host our own comedy shows, live music events, themed parties and a monthly indoor market for vendors to showcase and sell their products to the public, called “Pull Up & Shop”. The event space has two rooms that can host large and small events. I own and extensive amount of inventory inhouse, making my place a one-stop shop for renting and décor.
I’m most proud of the fact that through this pandemic I’m still able to remain open. I’ve watched so many companies like mine lose their businesses. It wasn’t an easy road to get to where I am today. It took me 2 years to find a location and most of my retirement to get the business off the ground. During the beginning of the pandemic I had to shut my business down for about 3 months causing me to get behind in rent. Clients wanted refunds and everything went spiraling out of control. Between the county and some other local resources I was able to get some financial help to ease some of the strain.
To get where I am today in business took a lot of prayer and meditation. I could not have done it without God. Some days I just knew in my heart that I would have to close my business, but got God always makes a way.
One of my biggest lessons I learned was to make sure you have enough in savings to cover a major pandemic or when business is really slow.
What I want the world to know most about my brand is that I pride myself on customer service. Every interaction is friendly and thorough. I make sure each client is comfortable and happy with the results of the service provided.
If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
If my friend was visiting for a week I would have to take them to famous Clearwater Beach and the St. Petetsburg Pier to experience the day and nightlife there. For Dining, we would of course explore Tampa and eat at Coopers Hawk, The Rose Bar and Bahama Breeze. For fun we would go to Top Golf, Lit Cigar Lounge, the Hard Rock Casino and mostly anywhere that has live music entertainment.
Who else deserves some credit and recognition?
I had a lot to learn when it came to business. Programs like CBDI, The St. Petersburg Greenhouse, Tampa Bay Black Business Investment Corporation (C.A.T.C.H Program) and the Pinellas County Urban League (The Serious Business Academy) as well as the SBDC (Small Business Development Center) to name a few were great resources to me. These organizations helped me structure my business correctly, provided resources to help market my business, as well as helped me broaden my network of associates to increase sales in my business. I also want to thank my husband who’s also my business partner, my children, my friends and family that supported my dream and helped me physically, financially or mentally along the way.
ADIA PRODUCTIONS & CO. (3 pictures) and Takisha Nesbitt Photography (1 picture)