We had the good fortune of connecting with Gigi Agresti and we’ve shared our conversation below.
Hi Gigi, what is the most important factor behind your success?
Consistency. When I started Events by Gigi a little over eight years ago I came into this industry blindly and not knowing what to expect. I knew one thing, I knew customer service and client experience would always be at the fore front of my brand. Those two values have remained consistent and are front and center with every client and industry professional I have the privilege to work with. I realized along the years that I am only as strong as my team. I have a reputable community of vendors who I respect as industry creatives and together we bring the clients vision to life.
Alright, so let’s move onto what keeps you busy professionally?
My design process begins by asking myself a series of questions- What story do I want to tell? What mood do I want to create? What do I want people to remember? How do I want them to feel? Every love story is different and unique in its own way just as your wedding should be, a true reflection of the couple and their story. Our craft includes an extensive knowledge of planning and highlighting unique and memorable details. We do not just produce celebrations- we are the adhesive that bonds all of the elements together. In order for all of this to come together it’s very important to be a good listener. It’s crucial to note the details. I will always provide guidance, I will always share my honest opinion and I will always have my professional advice at hand. However, the inspiration will always come from the couple. Nothing that’s worth fighting for comes easy and just like any business in order to see results you have to work hard. Early in my career, like most of us I am a creature of habit and was very comfortable working with the same team event after event. I found it challenging to expand my circle in fear of coming across someone that wasn’t reliable or responsive. I realized this fear was holding me back so in order to evolve as a planner and business owner I felt that the only way to overcome this was to do my research, meet with new vendors and take a leap of faith. Something that I once feared I look forward to, I love working and learning from other vendors in our industry. I truly am in love with what I do and with our industry. I feel this love is reflected in my work, the way I treat my clients and team of vendors. My promise and guarantee to all my clients is that I will plan their day with all the love as if it were my own wedding.
Any great local spots you’d like to shoutout?
Sunny South Florida has so many unique areas, it’s no wonder the saying is “we live where you vacation!” I would start the day with a spa day at the Ritz Carlton Key Biscayne followed by enjoying a sunset cruise and ending a perfect day with dinner at Joe’s Stone Crab. A true Miami staple.
Shoutout is all about shouting out others who you feel deserve additional recognition and exposure. Who would you like to shoutout?
Anyone in our industry can attest to the fact that to be successful you have to put in the hours. I don’t think that would be possible without the support of my loving husband, Martin. One of the joys of being a successful business woman is the ability to give back to the community which is why I love Tuesday’s Together. The group consists of creatives who volunteer their time and services and are dedicated to educating other creatives, their mission is “Community over Competition.” I am blessed to have met some of my best friends in this industry who continuously contribute to my evolution as an entrepreneur and as a person. Specifically, I’d like to thank Leivys, Owner of the Card Cottage who is not only a great friend but has been a wonderful guide. I remember walking into her store as I was planning my first wedding in 2012 and as we were bouncing ideas off one another she stopped me and said, “What you like today, you may not love in six months. Create things that are timeless.”
DIPP Photography Santy Martinez Photography Alee Gleiberman Photography