We had the good fortune of connecting with Larry Coll and we’ve shared our conversation below.

Hi Larry, we’d love to hear about a book that’s had an impact on you.
I think a game changing book is “The one thing”. I can honestly say it changed my life. As artists, we tend to put creativity over productivity, however, there’s a very specific where both met and I think this book gives perfect guidance towards that. After I read that book, I started planning my most creative jobs towards the beginning of the week and at the times where I felt rested. That created a huge impact in the quality of my compositions and productions. Another important thing about that book is that helps you prioritize and focus as the title says in “one thing”.

Let’s talk shop? Tell us more about your career, what can you share with our community?
I’m originally from Cali, Colombia. I came to the States with the main purpose of doing what I do right now.

Music producer and songwriter. I think what sets my apart its thinking outside the box. Whereas there’s a problem or a difficulty, I see an opportunity to thrive and to take advantage of.

Artistically, I think the difference of genres that I listened when I was growing up created a huge, let’s say (Mental arsenal) of ideas. My dad only listens to salsa music, my mom a bit of everything and I was on a metal band, so imagine that! – I also went to College, and I did 2 years of “Economics” that to be honest, still play a huge roll on what I do today. I have a company “Coll Music” that offers live musicians services for events and I started a label in 2020 “The Label by CM”, so in order to keep up with all that, the discipline learned those years in college and the ambition of building something that last generations are completely necessary.

I think the biggest challenge, at least in my career is against our own ego. I fight it everyday, when I have an idea, or when somebody doesn’t agree with what I’m proposing. In 2019, when I won my first Latin Grammy I tough everything was gonna be different, and apparently it felt that it was, but after a few weeks I realized music don’t care about awards or charts, it only care about whatever it is that you were caring at the moment you were either playing it, writing it or just listening. So that’s a daily challenge!

One of the biggest lesson that I learned, it might sound obvious, but its necessary to say it to new artists, producers, etc is “Don’t forget this is a business”!! And as a business you need to behave like that, your finances, emotions (if any) etc.

And lastly – I’d like the world to always know that in my business, my companies and myself, we strive for excellence and most importantly, we strive to create and bring value to everybody who surrounds us.

If you had a friend visiting you, what are some of the local spots you’d want to take them around to?
First definitely would have to be any of the beaches. Probably Ft. Lauderdale or SoBe. Wynwood is a must as well as the Design District, Upper Buena Vista, the Keys and if they are coming with kids Orlando Parks.

The Shoutout series is all about recognizing that our success and where we are in life is at least somewhat thanks to the efforts, support, mentorship, love and encouragement of others. So is there someone that you want to dedicate your shoutout to?
There’s a lot of people that I’d like to give a huge shoutout, I’ll try to not forget anyone.

I’m Christian so my success is always thanks to Jesus. My family, my wife and my 2 kids, Noah and Mila. In the professional side of things, a big influence and mentor has been Julio Bagué, VP or Peermusic East Coast Division, Marcos Sanchez, amazing producer from Puerto Rico and many others.

Website: www.collmusic.com

Instagram: www.instagram.com/larrycoll

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